FULL CIR­CLE

Gucci Pavil­ion has a new look.

Esquire (Malaysia) - - STYLE - WORDS BY SARAH CHONG

Check out the new Gucci” was the re­frain on ev­ery­one’s lips two years ago. Fast-for­ward to 2017, and Gucci is still turn­ing heads. Cre­ative Di­rec­tor Alessan­dro Michele doesn’t just de­sign items that sell; he’s a fash­ion word­smith who cre­ates a whole new lan­guage for style. With a (near) com­plete brand trans­for­ma­tion, Gucci is now bolder, fiercer and even more bank­able than ever be­fore. Apart from the ob­vi­ous clothes and cam­paigns, its stores world­wide also play an in­te­gral role in Michele’s grand plans. Case in point: the newly ren­o­vated two-storey flag­ship in Pavil­ion Kuala Lumpur. Ac­cord­ing to Gucci reps, the con­trast­ing el­e­ments of tra­di­tional and modern, in­dus­trial and ro­man­tic, aim to en­gen­der “a sense of cu­rios­ity and dis­cov­ery”. To us, it rep­re­sents the el­e­gance and the ec­cen­tric­ity of Michele’s Gucci in one glo­ri­ous 4,602sqft space. We’re pretty sure you’ll be do­ing more than just look­ing once you step foot in­side. Happy shopping!

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