39, Los Angeles The actor-director-writer-youname-it (most recently the face of Coach for Men) talks good cologne, bad pants, and why he’s ripping a page from Gosling’s book.
Mid-century model: I would call my style classic American. I think of the ’50s through ’70s. Fortunately, I know a lot of people in fashion, so they help me out with my wardrobe.
Colour me bad: In the ’80s, I had these things called Jams. They were halfway between shorts and pants, and very colourful. They were not good. They were a flashing neon sign of bad. I didn’t learn how to dress myself until—well, until about a year ago. I like stuff that doesn’t scream “This is super pretentious.” Stuff that feels relaxed.
Something to chew on: One artist I really like is Dan Colen. He’s got a wide-ranging practice. He does sculpture, and he does bird-shit paintings and paintings with chewed gum. I used to own a lot more art, and then I was financing some of my own movies, so a lot of the art went. That’s a lesson learned.
One man’s ’stache . . . : The great thing about acting is you get to try everything. The Deuce gave me an excuse to do a real ’70s ’stache and not just be a hipster—i didn’t hate it. I got into the clothes, too,
even though they were tight. It forced me to get in shape.
Set dressing: Watch any of Ryan Gosling’s movies and you’re like, “Wow, look at that!” He’s got the scorpion jacket in Drive; the leather jacket in The Place Beyond the Pines. Wardrobe can be such a big reveal of character. The classic example is James Dean in Rebel Without a Cause, with that red jacket. I’d like to be more involved in those kinds of collaborations.
Rebel smell: I connected with Coach because of their attitude: the vintage American vibe, the rebelliousness. It’s right up my alley. And the fragrance just went with that—as I become more mature, I think more and more about personal presentation. You want something welcoming, something people will feel comfortable around.
Left to right Overture (detail) by Dan Colen, gum on canvas; James Dean in Rebel Without a Cause; the new Coach for Men cologne.