FASHIONVALET’S #IAMHOMEGROWN MOVEMENT
Vivy Yusof and her team definitely brought the house down with her funky-fresh #IAmHomegrown campaign and collection! The designs, which feature T-shirts and jumpers branded with the catchy slogan, aim to celebrate local talents in the fashion and creative industry. On the opening day of KLFW RTW 2017, Vivy showcased the various looks at her presentation, and a video clip starring familiar faces such as Marion Caunter, Harith Iskander, Tiara Jacquelina and even Vivy herself ! There was also a special booth set up near Pavilion’s main entrance, where shoppers could purchase their very own T-shirt, jumper or even an adorable baby romper!) and personalise it with embroidered stamps featuring their home state.