Fenix XCell Signs Ki­radech Aphibarn­rat

Ki­radech will de­sign a col­lec­tion for his fans as well

Golf Asia (Malaysia) - - SCENE - IMAGES © THE ASIAN TOUR & FENIX XCELL

Fenix XCell, a pre­mium golf ap­parel com­pany has an­nounced that Ki­radech Aphibarn­rat who is ranked within the 100 play­ers in the world, is to be­come the com­pany's lat­est brand am­bas­sador. As part of the agree­ment, Ki­radech will as­sist in the de­sign of his own ex­clu­sive col­lec­tion fea­tur­ing his own "mini-Ki­radech" car­toon char­ac­ter, an ex­cit­ing ad­di­tion to the golf ap­parel in­dus­try in Thai­land, as well as world­wide.

Mr. Michael Moir, Man­ag­ing Di­rec­tor of Fenix XCell stated, “Fenix XCell is in fact a Scot­tish brand but it be­gan in Thai­land which has been my home for the last 11 years. We be­lieve strongly in the abil­ity and the po­ten­tial of Thai golfers and we've al­ways wel­comed them as our brand am­bas­sadors. Fenix XCell have been in talks with Ki­radech about this part­ner­ship for quite some time, so for it to fi­nally be an­nounced

is very ex­cit­ing for us. Ini­tially, our en­dorse­ment con­tract term will be 2 years but we are of course hope­ful of forg­ing a long-term part­ner­ship. We feel Ki­radech not only has un­lim­ited po­ten­tial with his game, but he can be a huge in­flu­ence in driv­ing some of our new col­lec­tions which he will wear in his tour­na­ments around the world. We also have plans for a fun car­toon col­lec­tion, which Ki­radech will de­sign specif­i­cally for his fans, ex­pected to come to com­ple­tion in 2-3 months. We are thrilled to have him join our team and we look forward to work­ing with him, not only to help de­velop and mar­ket our fu­ture prod­ucts, but more im­por­tantly to sup­port and as­sist him in achiev­ing his own goals in the game.”

Ki­radech also talked about be­com­ing a Brand Am­bas­sador for the Fenix XCell team, “I have to thank Fenix XCell for let­ting me be a part of its team and for be­liev­ing that I can help bring growth to the com­pany. I am also very proud to be a part of a brand that started here in Thai­land. I have worn golf clothes from var­i­ous brands and I must ad­mit that the qual­ity that Fenix XCell pro­vides with its prod­ucts is right there at the top. Out­stand­ing im­prove­ment can be eas­ily seen in the past 4-5 years. There are a va­ri­ety of in­ter­est­ing de­signs and a great se­lec­tion of ma­te­ri­als, along­side a very pro­fes­sional PR team. Another great op­por­tu­nity is for me to also take part in the next Fenix XCell col­lec­tion. Some will have my Ki­radech car­toon logo on them. I am very ex­cited and can’t wait to see the fans' re­ac­tions once they see them”, Ki­radech said.

Ki­radech will be join­ing fel­low Euro­pean Tour winners Scott Hend and Sam Brazel as brand am­bas­sadors for Fenix XCell.

Mr. Michael Moir, Man­ag­ing Di­rec­tor of Fenix XCell, has reached an agree­ment to be­come the of­fi­cial golf ap­parel provider for Thai golfer Ki­radech Aphibarn­rat. The con­tract sign­ing cer­e­mony was held at the Thai Coun­try Club.

Asian Tour con­tin­ues right fit with FENIX XCell

Ki­radech Aphibarn­rat of Thai­land

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