Com­fort That Never Quits

FootJoy’s all-new Con­tourFIT golf shoes in­spired by the Con­tour Se­ries

Golf Asia (Malaysia) - - GEARGUIDE -

Arad­i­cal up­grade to the iconic Con­tour Se­ries line of golf shoes that is rec­og­nized as the best sell­ing shoe fran­chise of all time, Con­tour was cre­ated with the sin­gu­lar fo­cus on com­fort, and that ded­i­ca­tion con­tin­ues with FJ’s lat­est in­no­va­tion, the new Con­tourFIT.

Build­ing on the suc­cess­ful her­itage of the Con­tour Se­ries fran­chise, FJ reimag­ined the en­tire cat­e­gory from a blank sheet of pa­per. From the last to the laces, Con­tourFIT was born from an ob­ses­sion with com­fort so golfers could ex­pe­ri­ence Com­fort That Never Quits. Loyal Con­tour cus­tomers will still ex­pe­ri­ence the same con­sis­tent fit and re­li­a­bil­ity they ex­pect from the Con­tour fran­chise, greatly en­hanced by sig­nif­i­cant and no­tice­able up­grades from top to bot­tom that re­sult in a lighter, more flex­i­ble and more com­fort­able shoe.

Start­ing from the ground, the new

Dy­naFlex out­sole, en­gi­neered with TPUhas been de­signed to flex nat­u­rally with the foot. Each flex groove is strate­gi­cally placed to pro­vide max­i­mum flex­i­bil­ity and mo­bil­ity. Next is the FTF 3.0 mid­sole, FJ’s soft­est and light­est mid­sole com­pound - for un­der­foot com­fort and cush­ion­ing while still en­sur­ing the golfer has ap­pro­pri­ate lat­eral sup­port and sta­bil­ity.

Cradling the foot is a newly de­signed FitBed that is thick, soft and breath­able to en­sure all day com­fort. The top of the shoe fea­tures a new U-throat de­sign to give the player a more gen­er­ous fit and a new in­te­grated Achilles heel pad that de­liv­ers sup­port and com­fort while also work­ing with the con­nected com­fort tongue to lock the foot into the shoe for a pre­cise fit.

Fi­nally, the en­tire pack­age is wrapped in a con­tem­po­rary take on a ‘con­tourian’ up­per de­sign uti­liz­ing soft, full grain wa­ter­proof leather in the vamp and per­for­mance syn­thetic ma­te­rial in the sad­dle and quar­ter that FJ war­rants will be 100% wa­ter­proof in nor­mal use for one year.

As with all FJ shoes, cus­tomers should ex­pect outof-the-box com­fort with Con­tourFIT. When prop­erly fit, FJ shoes should never re­quire a “break-in” pe­riod and should be en­joyed from the first wear to the last.

“Re­mem­ber that com­fort is a very im­por­tant as­pect of the game if you want to play well. Com­fort en­sures your over­all well be­ing dur­ing the game and this in turn helps pro­vide that sense of con­fi­dence as you take each short or putt. And as we all know, in the game of golf, con­fi­dence is king. The FJ Con­tour shoes have al­ways pro­vided out­stand­ing in-shoe com­fort and this is why it has long been the best­selling fran­chise we have in the FJ shoe fam­ily. The new Con­tour Fit has now raised in-shoe com­fort stan­dards to a new high and this all adds up to a shoe that will pro­vide you ex­cep­tional value af­ter the many rounds you will have played in them." said Ti­mothy Yoong, FJ Re­gional Brand Man­ager.

FEA­TURES and BEN­E­FITS

• Soft, Full Grain Wa­ter­proof Leather Vamp, per­for­mance syn­thetic sad­dle and quar­ter

FootJoy war­rants that this golf shoe will be 100% wa­ter­proof in nor­mal use for one year.

• FTF 3.0 – Soft­est, Light­est Mid­sole Com­pound

Fine-Tuned Foam 3.0 pro­vides un­der­foot com­fort and soft cush­ion­ing with­out com­pro­mis­ing lat­eral sup­port and sta­bil­ity.

• Achilles Pad – Soft, Com­fort­able Fit

The Achilles pad fea­tured in Con­tour Fit pro­vides ad­di­tional sup­port and com­fort in the heel counter.

• U-Throat Pat­tern – Broad Fit­ting

FootJoy’s U-Throat lac­ing sys­tem pro­vides a com­fort­able and for­giv­ing feel in the in­step.

• New Con­tour Plus Last, Ex­tra Thick Fitbed

Con­tour Plus Last full rounded toe char­ac­ter, full across the fore­foot, stan­dard in­step and heel. The last bot­tom is con­toured to more closely match the shape of the foot. Ex­tra depth last is also in­cor­po­rated to ac­com­mo­date a thicker fitbed for en­hanced cush­ion­ing.

• TPU Dy­naflex Out­sole – Flex­i­ble, Durable

The Dy­naflex out­sole was de­signed and de­vel­oped with strate­gi­cally placed flex grooves to pro­vide the player with tremen­dous flex­i­bil­ity while walk­ing and through­out the golf swing.

• Green-Friendly Cleats – Low pro­file Pulsar cleats by SoftSpikesv

Fast Twist II Sys­tem. The Pulsar cleats fea­ture dy­namic cush­ion­ing and green­friendly trac­tion.

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