With a welcoming building housing the manufacturing facility in Le Noirmont, the brand houses the best professionals to create exceptional timepieces that combine the classical art of traditional Jura watchmaking with the latest techniques. In a world of ephemeral trends, the brand embodies lasting values and updated trends in each masterfully handcrafted timepiece. This year’s Firshire Ronde small seconds is inspired by two fundamental values of the brand – pure elegance and timeless design, with the exquisite timepiece underlined by a traditional automatic movement with the small seconds at 6H. Dials come in a variety of classical colours including an ivory with applied Arabic numbers and anthracite with a sublime shaded off degrade effect and applied batons indices. Other features include an in-house decorated automatic movement Paul Ricot
1490 11 ½’’’ (base ETA 2895), embedded with 27 jewels, 42-hour power reserve and water resistance up to 30m. A Louisiana alligator strap completes the dress watch with personalised pin buckle in either stainless steel or gold plate.