Ly­dia Ko

Golf Asia (Malaysia) - - SCENE -

NEW TOUR PRO­FES­SIONAL

Na­tion­al­ity: New Zealan­der

Wide­spread ap­peal: Sport­sPro mag­a­zine, the jour­nal of the sports busi­ness, judged South Korea-born Ko to be one of the 10 most mar­ketable ath­letes in the world last year, a tes­ti­mony to the New Zealan­der’s ap­peal and abil­ity.

Teen sen­sa­tion: Ko turned pro in 2013 aged 15 and won her maiden ma­jor ti­tle three years later, the Evian Cham­pi­onship.

Top earner: The Evian vic­tory, plus four more on the LPGA cir­cuit, made the Kiwi sen­sa­tion the high­est earner on Tour in 2015, while two fur­ther tour­na­ment wins make her an elo­quent spokesper­son for the women’s game. All change: Ko re­cently fired long-term coach David Lead­bet­ter and signed a new en­dorse­ment to play PXG golf equip­ment.

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