When Emanuel’s William Morris Endeavour bought IMG he and his partner Patrick Whitesell inherited one of golf’s biggest empires, founded by Arnold Palmer’s agent Mark McCormack.
New territories: IMG just bought fighting franchise UFC and has ambitions to create and own everything from
Hollywood movies to major sports events.
What about golf? IMG still manages many of the world’s top players, and buys and sells rights for the European Tour and R&A, but golf is now more of a sideshow than the main event. It’s not the same business founded on Arnie’s handshake.