Best Kept Secret In Town
World’s first Oakwood Studios opens in Singapore
The millennials are going to be the ones with the largest disposable income in years to come and a lot of businesses are realigning their products to cater to the needs of these individuals. Oakwood Studios Singapore is no different as it recently unveiled an amazing serviced apartment experience, one that caters to not only millennials, but those with a millennial mindset.
The property consists of 98 apartments, including studio suites and one or two bedroom apartments, each fully-equipped with kitchens, stylish interiors and tech amenities. The common space also serves as an intimate area for creators to work, live and connect in and it is thoughtfully designed for residents to seamlessly transit between work and leisure. Quirky and vibrant interior designs are paired with modern art pieces that are regularly refreshed to bring a level of ‘newness’ to recurring residents. There are also techenabled infotainments, with a surprise element injected into each stay.
The opening of Oakwood Studios Singapore marks a milestone for Oakwood Asia Pacific Ltd. “We are delighted to unveil our brand new serviced apartment experience and concept to the world.
With Oakwood Studios, we focus on the dynamic lifestyle needs of individuals with a millennial mindset,” said Dean Schreiber, Managing Director of Oakwood Asia Pacific. “These travellers seek more than just comfort; they thrive on experiences that are memorable and fun, and that is exactly what Oakwood Studios Singapore has to offer. We encourage our guests to move furniture, cook in the open kitchen and design their experience with our curated spaces. It really is, kissing goodbye to the expected.”
Contemporary art pieces are curated from LUMAS gallery, as part of an inaugural collaboration with an international art gallery. Both the common areas and apartments now showcase
photography art from renowned artists such as Erwin Blumenfeld, Louis DahlWolfe, Edward Kasper, Thierry Noir and Joe McDermott. Residents are also able to purchase any of their favourite art pieces directly off the wall.
Those with a music interest will be happy to rent a Steinway Gallery Singapore piano for their apartment. Fitness enthusiast can swim within the pool situated on the rooftop sky garden or sweat it out in the gymnasium with stateof-the-art facilities.
Oakwood Studios Singapore collaborates closely with Samsung to see the brand’s first hospitality installation of the irregular mirror video wall located in Socialize. The video wall will run vibrant content specially created to interest and engage current residents. Other smart use of technology includes the high-speed wifi throughout the tech-enabled spaces to complement the lifestyle of most residents. The landline has also been replaced by a smartphone, and an in-room tablet will provide residents with all the services needed at a finger tap away. Smartphones not only act as a preloaded information booklet, but also serves as the apartment key, offering mobile keyless entry.