SCENE

ECCO is the Of­fi­cial Footwear of the Sime Darby LPGA 2017

Golf Asia (Malaysia) - - CONTENTS -

• Footwear For The Best Fe­male Golfers In The World • The Call­away Cham­pi­onship 2017

• 5th J. Lin­de­berg In­vi­ta­tional

• Hari­mau Colours To Grace Team Malaysia

• The ilove­g­olf Tour­na­ment

• Get Fit­ted!

• Carls­berg Golf Clas­sic Is Back

• Bob Vokey In­ducted Into Cana­dian

Golf Hall Of Fame

• Let’s Wel­come The Sec­ond Half Of The Sea­son

• The Great­est Shot I’ve Ever Seen

ECCO the global leader in in­no­va­tive com­fort footwear hosted a pri­vate me­dia pre­view day re­cently in col­lab­o­ra­tion with Transview Golf Sdn Bhd, their ex­clu­sive dis­trib­u­tor in South East

Asia. The event was hosted at the Ke­lab Golf Ne­gara Subang, where a select group of me­dia rep­re­sen­ta­tives from the golf in­dus­try were treated to a game of golf fol­lowed by a din­ner and pri­vate in­ter­view ses­sion with Jes­per Thuen, ECCO’s Head Of Golf in the Asia Pa­cific.

This priv­i­leged group was given a

spe­cial pre­view of the lat­est mod­els of ECCO golf shoes by get­ting fit­ted to their size and the op­por­tu­nity to then test the shoes out on the golf course for their round. The ob­jec­tive was to in­tro­duce the lat­est mod­els as well as for the me­dia to un­der­stand the ethos of the ECCO brand per­son­ally and to ex­pe­ri­ence first hand the com­fort of the ECCO golf shoes.

At the pri­vate in­ter­view ses­sion, ECCO’s Head of Golf in the Asia Pa­cific, Jes­per Thuen, of­fi­cially an­nounced their in­volve­ment with the Sime Darby LPGA, where ECCO will be the Of­fi­cial Footwear for the 2017 Sime Darby LPGA this com­ing Oc­to­ber. “This is our first year as spon­sor for the Sime Darby LPGA event and we are pleased to be as­so­ci­ated with such a high pro­file event in this re­gion, with the best fe­male play­ers in the world tee­ing up at TPC Kuala Lumpur,” said Thuen.

On what ECCO in­tends to ac­com­plish with this spon­sor­ship he shared, “We want to use this event to in­crease the aware­ness of ECCO not only in Malaysia or the Asia Pa­cific but also to have a world­wide reach as there is sig­nif­i­cant TV cov­er­age of the tour­na­ment. As for the spec­ta­tors and golf fans, we would like to show­case our lat­est range and of­fer our prod­ucts dur­ing the event. We would like to use this op­por­tu­nity to be on the ground to ex­cite the golf fans on the im­por­tance of com­fort­able golf footwear through ECCO’s in­no­va­tive tech­nolo­gies.”

In­tro­duc­ing ECCO’s ex­clu­sive dis­trib­u­tor in Malaysia, Transview Golf Sdn Bhd, at the in­ter­view ses­sion Thuen shares, ”We have a long stand­ing re­la­tion­ship with Transview Golf who started sell­ing ECCO here in Malaysia since 2012. It has been a fruit­ful part­ner­ship for both par­ties over the years and we look for­ward to the con­tin­ued col­lab­o­ra­tion with Transview to take ECCO Golf to the next level.” In line with ECCO’s in­volve­ment in this year’s Sime Darby LPGA, Transview Golf will also be con­duct­ing spe­cial pro­mo­tions lead­ing up to the event.

Ly­dia Ko

Min­jee Lee

Caro Mas­son

Ge­rina Piller

Newspapers in English

Newspapers from Malaysia

© PressReader. All rights reserved.