PEDAL TO THE METAL
TAG Heuer celebrates fifty fabulous yearsrs of its Carrera timepiece with four new releases ases for the year, including one that pays homage age to its creator, Jack Heuer. By Cai Mei Khoo. hoo.
TAG Heuer celebrates the 50th anniversary of its iconic Carrera timepiece, paying homage to its creator Jack Heuer
Carrera – a name that’s synonymous with the world of motorsports as well as TAG Heuer’s iconic watch, which celebrates its 50th birthday this year. Designed and created by Jack Heuer, honorary chairman of the brand and grandson of the founder in 1963, the Carrera pays homage to motor-racing with its sporty choronograph face and, on past models, rubber straps that replicate tyre threads.
With his keen eye for modern design, Heuer had various sources of inspiration for his watch, including Oscar Niemeyer’s architecture and the work of Finnish American architect, Eero Saarinen. But Heuer was specifically after a watch for professional drivers, one that could withstand tough road conditions and could easily be read. And so he included motoring influences from vintage dashboard counters right down to the detail in perforated leather gloves worn by drivers such as the brand’s long-time friend, Juan Manuel Fangio.
“I was excited by the new forms, materials, and techniques coming into play at that time,” says Heuer. “We were after something that took advantage of that, something that was just as new and audacious, but at the same time sober, simple, and motorsportsdriven, stripped of all ornamentation, classic, and timeless.”
A motor-racing fan himself, Heuer drew heavily from the Carrera Panamericana Mexico Road Race for his timepiece. “I first heard about the Carrera from Pedro Rodríguez [Ledesma] at the 12 Hours of Sebring, where I was the official timekeeper,” says Heuer. “To hear them talk of the Carrera, which Juan Manuel Fangiog had won in 1953 but was stopped in 1955 after a number of fatalities, made my imagination soar. Even the sound of its name was elegant, t, dynamic, and charged with emotion. I knew then that my new watch was the perfect tribute to this legend.” Thus, Heuer named his creation the Carrera, the first watch h being a monochrome Panda da edition with a tachymetre, an instant must-have among top race car drivers in Europe and America. rica.
To celebrateate 50 years, TAG Heuer has released the 2013 Carrera Calibre 1887 collection, which includes the 45mm Jack Heuer edition that honours its namesake. Made of black titanium carbide steel with a tachymetre and pulsometre on its dial – elements borrowed from the Vodafone McLaren Mercedes Formula 1 team and aeronautics – the Jack Heuer edition timepiece has stopwatch-like push buttons at 11 and 1 o’clock, paying homage to Heuer’s timekeeping duties.
All 2013 Carrera chronograph models house the Calibre 1887 movement, a re-engineered version of the original: TAG Heuer’s oscillating pinion that was invented aand patented by brand founder Edouard Heuer in 181887. With a matching bblue column wheel, the oscillating pinion works in tandem with the column wheel, steadily pulsing away at the heart of the beautiful new Carreras, powering them into the future.futur TAG Heuer, 3.43 & 3.43.44, Level 3, Pavilion KL. Tel: 03-2141 5159.
At the Carrera Panamericana Mexico Road Race
A poster for the Carrera Panamericana Mexico Road Race
Vintage Carrera watches
Carrera Heritage Calibre 1887 chronograph in polished steel, TAG Heuer
Carrera Calibre 1887 Jack Heuer Edition chronograph in titanium, TAG Heuer