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MaxMara has tapped Hol­ly­wood A-lister Jennifer Garner to front its first ac­ces­sories cam­paign, the first time the brand has en­gaged an ac­tress as its face. In it, Garner is seen clutch­ing the el­e­gant J bag, which hap­pens to be the Ital­ian brand’s lat­est. De­signed as a sleek, minimalist tote that’s to­tally on trend for Au­tumn, it comes with a short top han­dle and an ad­justable sling for true ver­sa­til­ity. “I like that the J bag is big enough to carry any­thing you want to stuff in there, but small enough that you won’t lose your keys,” says Garner. Avail­able in a va­ri­ety of ma­te­ri­als from colour-blocked calf­skin to pre­cious os­trich, the J bag is likely to be MaxMara’s next big thing.

J bag, MaxMara Garner brings her ef­fort­less style to New York City

Jennifer Garner in the MaxMara cam­paign

J bag, MaxMara

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