Harper’s Bazaar (Malaysia) - - Hottest,Newest,Latest -

Fendi lit­er­ally has a new home in Mi­lan. The new flag­ship store on Via Mon­te­napoleone 3, is housed within the Palazzo Car­ca­solla-Grandi, a his­tor­i­cal build­ing com­mis­sioned in the 16th Cen­tury by the noble Cara­solla fam­ily as their res­i­dence. In­spired by the brand’s Ro­man roots, Traver­tine, the sym­bol of Ro­man mon­u­ments and ar­chi­tec­ture, acts as the pro­tag­o­nist. The sump­tu­ous curves of the walls evoke a sense of fem­i­nin­ity, em­pha­sis­ing the ver­ti­cal na­ture of the gen­er­ous space. Fendi’s new mai­son of­fers var­i­ous rooms that en­cap­su­late the brand’s lav­ish of­fer­ings to max­i­mum ef­fect. Most no­tably, the Baguette wall, es­sen­tially a show­case of the sig­na­ture hand­bag, and the fur room, bathed in warm light to show­case the rich tex­tures of luxe furs.

Fendi’s new bou­tique on Via Mon­te­napoleone 3

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