MOST IN­NO­VA­TIVE HAIR SMOOTH­ING TREAT­MENT

L’Oréal Pro­fes­sion­nel Steam Bond From RM650 for three hours at A Cut Above

Harper’s Bazaar (Malaysia) - - Bazaar Hair Awards 2014 -

HIGH­LIGHTS

You don’t want to straighten your hair to the point where it ap­pears lifeless. Backed by five years of re­search and devel­op­ment, the rev­o­lu­tion­ary L’Oréal Pro­fes­sion­nel Steam­pod is the an­swer to sleek locks that come with full body and en­vi­able soft­ness. Say good­bye to burnt ef­fects from stan­dard hair irons as this in­no­va­tive treat­ment uses pres­surised steam from pu­ri­fied wa­ter in­stead of dry heat to smooth and straighten hair.

WHY WE LOVE IT

With the ut­most re­spect for mane sen­si­tiv­ity, the steam grad­u­ally heats up and gen­tly opens hair cu­ti­cles to de­liver Pro-Ker­atin (from X-Tenso treat­ment prod­ucts) di­rectly into each strand’s core. This unique process makes all the dif­fer­ence as the cu­ti­cle is not dam­aged by heat shock. Al­most in­stantly you can ex­pect a flaw­less fin­ish and un­par­al­leled shine.

NEED TO KNOW

There are two Steam­pod ser­vices avail­able – the Ker­atin Steam Bond treat­ment and Ker­atin Steam Care treat­ment, tai­lored to your de­sired re­sult. The for­mer is es­sen­tially a steam-ac­ti­vated per­ma­nent re­bond­ing treat­ment that straight­ens hair, while the lat­ter is a fi­bre repa­ra­tion treat­ment that helps pre­vent strands from break­ing and frizzing. Both treat­ments utilise the tech­nol­ogy of Steam­pods and Pro-Ker­atin to help you achieve the straight, silky mane you’ve al­ways wanted.

Since 2012 L’Oréal Pro­fes­sion­nel Steam­pod

has gar­nered a cult fol­low­ing

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