AINA SYAHIR AH One of Kuala Lumpur’s most recog­nis­able Insta-stars on her de­signer go-tos, win­ning style for­mula, and who’s on her cur­rent playlist. By Amy Yas­mine.

Harper’s Bazaar (Malaysia) - - The Style Bazaar -

Es­chew­ing the head-to-toe, too-cool-to-care black uni­form of PRs and fash­ion industry in­sid­ers, Aina Syahi­rah ex­presses her métier in a reper­toire of colour­ful brights, prints, and ex­per­i­men­tal sil­hou­ettes that im­me­di­ately bring her dou­ble takes at events, and hun­dreds of Insta-likes where she pub­licly show­cases her style iden­tity. “I’m al­most con­stantly on In­sta­gram, and I fol­low a lot of fash­ion in­flu­en­tials and mag­a­zines. It’s such a great medium for me per­son­ally, es­pe­cially since I’m al­ways on the move,” says Aina, 24, group busi­ness de­vel­op­ment man­ager at Cu­rated Edi­tions KL and free­lance PR.

“I’m so lucky that where I work, and in the industry I’m in, there’s no spe­cific dress code for me to stick to. We are ac­tu­ally en­cour­aged to wear what we’re com­fort­able with and what re­flects our style the most – my bosses are just cool like that,” she ex­plains. No doubt, this is one girl who def­i­nitely wears her heart on her sleeve. Flit­ting seam­lessly from one look to an­other, Aina con­fesses her daily en­sem­bles are a re­flec­tion of her own state of mind. “My style is very much in­flu­enced by my mood most of the time. I guess it’s be­cause I’m still in the phase of ex­per­i­ment­ing with fash­ion,” she laments. “I can be all girly and so­phis­ti­cated one day, and the next I’ll be in an all black out­fit!” She does, how­ever, ad­mit to hav­ing a cer­tain limit to that; stay­ing within her com­fort zone at all times. “It’s im­por­tant to feel com­fort­able with what you wear be­cause it re­ally shows when you’re not.”

Where com­fort is con­cerned, Aina re­veals that she prefers ca­sual skinny or ripped denim jeans on a day-to-day ba­sis. Her for­mula is pretty sim­ple: add one denim jeans, a loose top, and a pair of flat san­dals or, if she’s feel­ing a lit­tle more dressed up – glad­i­a­tor san­dals. “They’re the best and the most com­fort­able,” she ex­plains. “And oh, ac­ces­sories!”

Work­ing a floaty skirt with a ca­sual shirt, styled as a crop top “You’ll find a lot of re­ceipts in my bag, but apart from

that, I have my wal­let, card­holder, house keys, hand

sani­tiser, my portable charger, and glasses. Not

sun­glasses. I’m par­tially blind!”

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