In a reversal of trends, Korean style gets a Brit makeover as Burberry’s newest flagship store and headquarters opens in the capital city. The astounding 13-floor building features a spectacular façade inspired by the brand’s renowned cotton garbadine. An exclusive collection of trench coats and accessories was launched to celebrate, resonating with Seoul’s fresh, eclectic vibe.
Trench coat from Burberry’s exclusive collection for its state- ofthe-art Seoul flagship store
The expansive façade in the South Korean capital is the latest addition from Burberry