For so long the craft of watchmaking has been one of ticks, tocks, and the grinding of gears, but that was only until late September 2015 at the ‘Watches & Wonders’ exposition in Hong Kong, when Cartier revealed its latest collection of luxury timepieces.
With more than 1,000 hours of work going into each piece, these masterfully crafted timepieces maintain a level of luxury that appears more beautiful than any act of smoke and mirrors. “Cartier’s mission is to create the most desirable pieces,” says Arnaud Carrez, Cartier’s international marketing and communication director. “We’ve always put a lot of emphasis on creating beautiful objects which are eternal, elegant, and fit very well with each personality.”
While illusions have always been a source of inspiration at Cartier, it has never been more evident than with the newest addition to its heritage of luxury timepieces – the Cristallin watch. A unique piece with exquisitely cut diamonds and rock crystal set on a geometric band, this white gold watch spectacularly showcases the jewellery magic in which Cartier so devoutly believes.
The Inca watch, inspired by the Inca pyramids, is a representation of time in several dimensions. Cartier’s play on ancient geometry was reinforced by the moulding of this timepiece into a stunning feat of diamonds and onyx.
The Koinobori Secret watch keeps in line with the same conceptscon of time and optical illusion, but in a way that’s more subtle andan romantic. “It is definitely one of my favourite watches,” reveals Carrez.C “It’s a true style of Cartier, and a great piece for storytelling.”
This mesmerising collection calls upon the notion of reevaluating itsi status in the world of high jewellery and fine timepieces.
Today, Cartier. Tomorrow, the new standard of watchmaking.