Back in 2015, Gucci made an unprecedented move to present its Pre-Fall ’16 collection through Snapchat. Unconventional at first, the label now has other intentions following that surprise unveiling. Enter a special limited edition book titled Epiphany, featuring 13 images that were captured from the Pre-Fall ’16 shoot in Milan. Photographer Ari Marcopoulos says, “For seven days, we photographed Alessandro’s collection. As the days went on, our surroundings made me feel equally in Roman times of the past and solidly in the present and future.” Epiphany by Ari Marcopoulos is available exclusively at Dover Street Market New York and www.ideanow.online. INTO THE DEEP Sweaters with a deep décolletage give an instant update to your PreFall wardrobe. Opt for one with an attached neck scarf for an instant semifetishistic flair.
A casual take on fetishism, as seen at New York Fashion Week
Raw and unfiltered, the book includes neverbefore-seen moments from Gucci’s Pre-Fall ’16 campaign shoot
The special collaboration includes a holographic packaging, as well as Gucci’s snake motif on its front cover