“P

Harper’s Bazaar (Malaysia) - - The Fashionable Life Bazaar -

eo­ple have be­come ob­sessed with strip­ping things away from food, which also takes all the fun out of eat­ing,” says Jemima Jones. She is on a mis­sion to put the plea­sure back. As half of the Bri­tish fashion world’s favourite cater­ers, Tart Lon­don, she dishes up fen­nel and black-ink risotto for Kate Moss, and sea-bream ce­viche for the mod­els back­stage at Stella McCartney shows. “We en­cour­age peo­ple to try new in­gre­di­ents to make their diet more nu­tri­tious and bal­anced,” she says.

Jones met her busi­ness part­ner and fel­low Brit, Lucy Carr-El­li­son, while liv­ing in New York. They bonded over a love of home cook­ing. “We were the only ones us­ing our tiny shoe-box kitchens that ev­ery­one else stored their clothes in,” she re­calls.

To­day, she ar­rives at jobs laden with lo­cal sup­plies: a slab of La Fro­magerie’s truf­fled brie; straw­ber­ries and ed­i­ble flow­ers from Park­way Greens green­gro­cer; fish from La Pe­tite Pois­son­nerie; and Gin­ger Pig sausages. “My car is like Mary Pop­pins’s hand­bag—it’s amaz­ing what you can fit in it,” she says. “Al­though, I’m usu­ally driv­ing around with a cake wedged above my head at 5.30 in the morn­ing.”

In­side the re­laxed liv­ing area of Jones’s Prim­rose Hill, Lon­don, home

Neu­tral colours flow through­out

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