TR ADITION AND INNOVATION
Steeped in the traditions of Italian craftsmanship, the duo began by creating artisanal leather goods using their very own braiding technique, known as Intrecciato. Historically, the Veneto region specialised in clothing production, and at that time, Bottega Veneta was predominantly a ready-to-wear fashion company that had not yet ventured into the accessories market.
When it began manufacturing, the sewing machines in the workshops were all geared to work only with fabrics. In order to craft leather goods, artisans used the softest of leathers that were compatible with their sewing machines. However, the leather proved to be too feeble. As a solution, the revolutionary duo fashioned a new technique by weaving the leather to make the material stronger and more durable.
The Intrecciato was the starting point for Bottega Veneta’s evolution, and continues to be one of the most recognisable elements of the brand.
This October, Bottega Veneta will launch Kuala Lumpur’s very own Customization Atelier