Avnet Out­lines SAP Of­fer­ing in Malaysia

Lead­ing IT Dis­trib­u­tor Ex­pands Mid­dle­ware Prod­ucts to Wider Mar­ket

HWM (Malaysia) - - REPORT -

In the month of De­cem­ber, Avnet out­lined its SAP so­lu­tions busi­ness strat­egy within Malaysia. Ac­cord­ing to the com­pany, Malaysia’s new dis­tri­bu­tion agree­ment aligns with Avnet’s strat­egy to ex­pand its mid­dle­ware prod­uct port­fo­lio. To ex­pand its mid­dle­ware prod­uct port­fo­lio, Avnet has cho­sen to tar­get the fi­nan­cial ser­vices in­dus­try (FSI) and mid-range SME com­mer­cial mar­kets in the coun­try.

“Al­though SAP al­ready has an es­tab­lished set of stan­dard en­ter­prise re­source plan­ning so­lu­tion users in Malaysia, there are still big op­por­tu­ni­ties for growth. Avnet Malaysia’s strat­egy is to fill this gap by of­fer­ing SAP an­a­lyt­i­cal and con­verged in­fra­struc­ture ca­pa­bil­i­ties es­pe­cially tar­get­ing the un­der­served mar­ket of un­con­ven­tional and non-SAPbased en­ter­prise soft­ware cus­tomers via our chan­nel part­ners,” said Chiew Yue Lam, Gen­eral Man­ager of Avnet Tech­nol­ogy So­lu­tions, Malaysia.

Cur­rently, Avnet Malaysia is work­ing with sev­eral SAP-re­lated IT im­ple­men­ta­tion projects within the Malaysian gov­ern­ment sec­tor. In the fu­ture, the com­pany is plan­ning to pro­mote SAP en­ter­prise mid­dle­ware and in­mem­ory SAP HANA ca­pa­bil­i­ties to other po­ten­tial sec­tors.

Lo­cal or­ga­ni­za­tion are cur­rently gear­ing to adopt new en­ter­prise soft­ware as well as up­grade their IT in­fra­struc­tures to com­ply with the up­com­ing GST (Goods and Ser­vices Tax), which is ex­pect to be im­ple­mented in April 2015.

“The part­ner­ship with SAP is timely for us to em­bark on the new op­por­tu­ni­ties that come from this GST pol­icy. Avnet plans to rapidly ed­u­cate and en­able a com­mu­nity of part­ners on the in­dus­try, sales and tech­ni­cal skills that can help lo­cal or­ga­ni­za­tions solve busi­ness chal­lenges aris­ing from GST im­ple­men­ta­tion,” said Chiew.

Chiew Yue Lam, Gen­eral Man­ager, Avnet Tech­nol­ogy So­lu­tions, Malaysia.

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