ENTERTHEZ3

Black­Berry An­nounced its Most Af­ford­able Phone to Date

HWM (Malaysia) - - TELEPORT - This event re­port can also be found on hard­warezone.com.my at bit.ly/1mm­s5yT

In a star-stud­ded event last month, Black­Berry an­nounced that Malaysia will be one of the few coun­tries to re­ceive the lat­est and most af­ford­able Black­Berry de­vice to date, the Black­Berry Z3. Pre­vi­ously co­de­named ‘Jakarta', the smart­phone was first an­nounced in Fe­bru­ary, and was re­leased in May.

Un­veiled by Black­Berry's Man­ag­ing Direc­tor for In­dochina, Ben Quirin, the Z3, as he put it, is the most af­ford­able phone in its class, but it does so with­out com­pro­mis­ing qual­ity. The Z3 is also the first Black­berry de­vice not built in-house by Black­Berry. It is in fact pro­duced by well-known Chi­nese man­u­fac­turer Fox­conn.

The touch-ca­pa­ble smart­phone fea­tures a 5-inch (540 x 960) qHD dis­play with 24-bit col­ors, a dual-core 1.2GHz Qual­comm 8230 pro­ces­sor, 1.5GB of RAM, and 8GB of stor­age that is ex­pand­able through a hotswap­pable mi­croSD slot. It also has a 5MP rear-fac­ing and a 1.1MP 720p front-fac­ing cam­era.

Over­all, the Z3 feels very good in the hand. There are a few dis­tinct de­sign dif­fer­ences be­tween the Z3 and the other Black­Berry 10 phones, chiefly the re­lo­ca­tion of the mi­cro-USB port from the left side to the bot­tom, straight edges that gives it a more squared look, and the power but­ton has been moved from the top to the left side of the de­vice.

The big­gest sur­prise of the event was its price, which was an­nounced to be RM699. The Black­Berry Z3 will be run­ning the lat­est ver­sion of the Black­Berry 10 OS and will be avail­able on July 7 on­wards.

Ben Quirin, Black­Berry's Man­ag­ing Direc­tor for In­dochina un­veiled the Black­Berry Z3.

The Z3 runs as fluid as the other Black­Berry 10 smart­phones that are on the lat­est OS.

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