BlackBerry Announced its Most Affordable Phone to Date
In a star-studded event last month, BlackBerry announced that Malaysia will be one of the few countries to receive the latest and most affordable BlackBerry device to date, the BlackBerry Z3. Previously codenamed ‘Jakarta', the smartphone was first announced in February, and was released in May.
Unveiled by BlackBerry's Managing Director for Indochina, Ben Quirin, the Z3, as he put it, is the most affordable phone in its class, but it does so without compromising quality. The Z3 is also the first Blackberry device not built in-house by BlackBerry. It is in fact produced by well-known Chinese manufacturer Foxconn.
The touch-capable smartphone features a 5-inch (540 x 960) qHD display with 24-bit colors, a dual-core 1.2GHz Qualcomm 8230 processor, 1.5GB of RAM, and 8GB of storage that is expandable through a hotswappable microSD slot. It also has a 5MP rear-facing and a 1.1MP 720p front-facing camera.
Overall, the Z3 feels very good in the hand. There are a few distinct design differences between the Z3 and the other BlackBerry 10 phones, chiefly the relocation of the micro-USB port from the left side to the bottom, straight edges that gives it a more squared look, and the power button has been moved from the top to the left side of the device.
The biggest surprise of the event was its price, which was announced to be RM699. The BlackBerry Z3 will be running the latest version of the BlackBerry 10 OS and will be available on July 7 onwards.
Ben Quirin, BlackBerry's Managing Director for Indochina unveiled the BlackBerry Z3.
The Z3 runs as fluid as the other BlackBerry 10 smartphones that are on the latest OS.