Samsung is at it Again with Apple via its Latest Battery-Themed Advertisement
Another year, another ad in which Samsung and Apple go at it with each other (more Samsung than Apple, actually). For those of you not in the know, Samsung and Apple have been at each other's throats since they both threw punches at each other over copyright infringements.
Despite hurling insults and trading accusations, Samsung has somehow always been the one that has managed to have the last words via its video advertisements. The latest one this time focuses on the GALAXY S5 and the Ultra Power Saving Mode feature on the device.
The ad, titled 'Wall Huggers', takes place in an airport with many people constantly huddled around power outlets, charging what looks suspiciously like the iPhone. The ad is comical and witty in its execution, portraying these users as desperate users in need of a constant power source as their phone's battery just doesn't seem to last. The ad then introduces users of Samsung's GALAXY S5, and how they activate the Ultra Power Saving Mode in order to conserve power.
The Ultra Power Saving Mode essentially squeezes out more battery life by entering a literal state of black and white, limiting the apps you can use and even shutting down some of your connectivity options, such as NFC and Bluetooth. Of course, there is one other way which the GALAXY S5 can replenish its battery that most phone these days can't: by swapping out the battery.
For interested parties, you may search for the advertisement on
YouTube simply by using the key words 'Samsung' and 'Wall Huggers'.
An excerpt of the video advertisement from Samsung, poking fun at Apple users.