The World’s First 4K Mi­cro Four Thirds Cam­era Ar­rives in Malaysia!

Hands-on with Pana­sonic’s First 4K Mir­ror­less Cam­era

HWM (Malaysia) - - APERTURE -

Last month, Pana­sonic Malaysia launched its lon­gawaited and first 4K mir­ror­less cam­era, the LU­MIX GH4, which pri­mar­ily built for pro­fes­sional videog­ra­phers and pho­tog­ra­phers. In con­junc­tion with the launch, there was also an in­for­ma­tional ses­sion with pro­fes­sion­als who have fa­mil­iar­ized them­selves with the cam­era, one of them be­ing Matt Siegel, a Hol­ly­wood-based direc­tor of pho­tog­ra­phy who was in­vited as a guest speaker.

As the com­pany’s first 4K mir­ror­less cam­era, the LU­MIX GH4 comes with a new aut­o­fo­cus (AF) tech­nol­ogy, which is one of its unique sell­ing points. Siegel high­lighted sev­eral of the LU­MIX GH4 fea­tures that amazed him dur­ing the ses­sion, which in­clude the flip-out OLED screen for flex­i­bil­ity dur­ing shoot­ing, in­tel­li­gent Elec­tronic ViewFinder(EVF), Syn­chro Scan and the High­light Shadow Func­tion, which al­lows users to con­trol the high­lights and shad­ows di­rectly from the dis­play. That par­tic­u­lar fea­ture is rarely found on pro­fes­sional cin­ema cam­eras. Given the strong fea­tures and small form fac­tor, he went on to claim that the LU­MIX GH4 is closer to a full-fea­tured video cam­era.

Siegel also shared his first-hand ex­pe­ri­ence with the LU­MIX GH4, and what re­ally piqued his in­ter­est was its abil­ity to shoot in slow mo­tion, as well as footage in 4K res­o­lu­tion at 24fps, QFHD 4K at 30fps and 1080p at 96fps in MOV/ MP4 for­mat. Videos recorded in 4K fea­ture ef­fi­cient com­pres­sion, thus users do no need a pow­er­ful work­sta­tion to edit the 4K footage.

The LU­MIX GH4 will re­tail for RM5,999 (body only) and RM8,999 (with 12-35mm f/2.8 lens).

(From left to right) Terry Ikeda, Sys­tem & Com­mu­ni­ca­tions Direc­tor, Pana­sonic Malaysia; Yo­suke Mat­sunaga; Matt Siegel, a Hol­ly­wood-based direc­tor of pho­tog­ra­phy; and Hidekazu Sasaki (Harry), Mar­ket­ing Direc­tor, Pana­sonic Malaysia.

A closer look at the LU­MIX GH4.

Creative pro­fes­sion­als try­ing out the LU­MIX GH4

Yo­suke Mat­sunaga, Man­ag­ing Direc­tor of Pana­sonic Malaysia.

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