HWM (Malaysia) - - GEAR -

U Mo­bile’s ac­cel­er­ated growth from a young telecom­mu­ni­ca­tions com­pany to a con­tender in the in­dus­try is one that is filled with bold moves, re­fresh­ing in­no­va­tions, and cus­tomer-cen­tric ser­vices. Re­cently, the com­pany con­tin­ued the beat of its drum to­wards the top with the launch of a unique dis­tri­bu­tion strat­egy: the de­ploy­ment of 100 U Mo­bile rov­ing trucks. The goal of these trucks is to bring U Mo­bile prod­ucts, ser­vices, and award-win­ning cus­tomer ex­pe­ri­ence to the masses. The rov­ing trucks will be de­ployed in phases to cater to sub­ur­ban towns and ar­eas in Cen­tral, North­ern, South­ern, and East Coast re­gions of Penin­su­lar Malaysia. This ex­pands U Mo­bile’s pres­ence and avail­abil­ity be­yond its 10,000 tra­di­tional deal­ers and brand out­lets, and over 31,000 al­ter­nate chan­nels that in­clude hy­per­mar­kets, con­ve­nience stores, and re­tail out­lets.

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