Every day should be a gift
PETER DRAW, FOUNDER AND CEO OF PRESENT
by You have an interesting surname. What’s the story behind that? I’m an artist. Actually, my real name is Peter Zhuo, but kids always call me Peter Draw, so I just went with it. I started out when I was 16 by drawing portraits on the street for free. I started getting better and then I started working for events companies. I was charging $10/ hour (approx. RM29/hour) at the start, but at my peak I was earning $2,000/ hour (approx. RM5,976/hour) at big corporate events churning out portraits every 30 seconds. recording instantly. You press the red button to stop recording. You can also edit footage, skip around the video, add music from millions of songs in the iTunes library to it – they’re only 30 second clips, so there’s no licensing issues – filters and other effects.
We also want to give people unlimited storage, to let them store as much of their precious memories as they want, forever, for free. We’re working towards higher and higher video quality so that the memories captured are as real as possible.
If you look at Facebook or YouTube or Google, there’s a lot of other content on it. We want Present to just be for people’s most precious memories, so you’ll be able to search and discover videos that mean something.
It is my hope that with Present, I can help children, like the girl I met in Costa Rica, remember the people they have lost, be it a parent, sibling or a friend. I hope this will help them feel less alone in the world, and that, in turn will spur them on to achieve great things in life. What is Present? The idea for Present was born when I visited Costa Rica. I met a young girl who had lost her mother in an earthquake. She said that she felt alone because there was nobody to celebrate her birthday, and that her home felt empty as if there was nobody there. Meeting her sparked the idea of Present as a way of capturing memories of your loved ones, so you can hold onto them forever. Present is an app where you’ll see a lot of babies, a lot of first memories. And also a lot of old people, a lot of last memories. Present is about reminding people about life and death and treasuring everything in between by saving and sharing those precious and fleeting memories. What makes Present different from other video recording apps and social media platforms? Our app is very simple to use. You don’t need to press a button to record. As soon as the app launches it starts How are you planning on giving people unlimited storage? Is Present free to use? Yes, Present is completely free to use. We’ll take care of the costs for storage. I don’t have all the answers, but along the way, we’ll figure out how it’s all going to work. I’m not going to be the CEO that tells you I have everything figured out, but right now, our objective is to deliver the best value for the people we’re doing this for, like mothers who want to capture their baby’s first moments.
Will you be offering premium services or other paid-for features?
Once we are able to, we do want to start offering premium services. For example, we imagine that soon, a lot of wedding videographers won’t need to buy very expensive cameras, and in the future, anybody with a smartphone and Present premium features can be a videographer and can create a part-time job for themselves at a wedding or a birthday party. We’re creating jobs for people.
By offering a free high-quality video recording app, and unlimited highquality storage, are you worried that people will start using Present for everyday mundane videos, diluting the app’s philosophy of storing life’s precious memories?
I believe that everyone defines what memories are precious to them in their own way. To some people, that could be their childhood memories, elderly’s last birthdays, right to vlog, beauty moments of their youth, crazy experiences with their friends, singing at home, or food videos. I’ll take a step back and allow users to define their own precious memories and let them find their own special way with Present.