U.S. Customs Seized US$35,000 Worth of Fitbit Knock-offs
FEBRUARY 2016 For those of you who've ordered or gotten yourself a Fitbit from overseas, you may want to check your device and see if it really is a genuine Fitbit device.
The U.S. Customs recently seized close to US$35,000 (approx. RM154,100) worth of knock-offs of the brand. According the U.S. security body, the shipment of fake Fitbits arrived into the country from Hong Kong in early December, and had almost slipped past their detection.
“Customs and Border Protection will continue to work closely with our trade and consumer safety partners to identify and seize counterfeit and substandard merchandise, especially those products that pose potential harm to American consumers,” Susan Stranieri, CBP Port Director for the Area Port of Philadelphia said. “Intellectual property rights enforcement is a CBP priority trade issue, and a mission that we take very seriously.”
It's good thing that the U.S. Customs caught these counterfeit products when they did, too. Most fitness trackers and wearables command a premium, with the original wristbands costing as much as US$99 (approx. RM440) per piece. And while imitation may seem like the sincerest form of flattery here, these counterfeits do worse by ruining the original company's name, as well as pose a significant danger to users who are gullible enough not to notice them.
These dangers include the possibility of the device not functioning properly or even worse, the wearable suddenly exploding while in use (much like how smartphones have overheated and caught fire in the pockets of innocent consumers).
U.S Customs seized nearly US$35,000 worth of