Save in RAW
If you already know the ins and outs of your camera but you’re still shooting JPEG, it’s time to dive into the world of RAW negatives. Think of a RAW file as an unprocessed digital negative from the camera. When you open it up it looks flat and dull, because it’s just data pulled right from the sensor.
Learning how to process RAW gives you several advantages. For one, a RAW file contains more data than a compressed JPEG, giving you more dynamic range to work with. It also teaches you how to tune your own images according to your own preferences, without relying on a manufacturer’s image processing engine to do it for you.