KL100 - - Features -

Founded i n Ger­many in 2009 and re­cently launched i n the UK, Fidor Bank wants to of­fer cus­tomers a dif­fer­ent ex­pe­ri­ence. It pitches it­self as an on­line-only “peo­ple’s bank” that claims to be re­defin­ing the clas­si­cal bank­ing model by giv­ing cus­tomers have a say i n how the or­gan­i­sa­tion is run and shaped. As one ex­am­ple, Fidor pro­vides an on­line com­mu­nity for peo­ple to pro­vide and re­ceive fi­nan­cial ad­vice and gives users re­wards for do­ing so such as cash, i mproved in­ter­est rates and sav­ings bonds. The busi­ness is also known for in­te­grat­ing third-party fi­nan­cial ser­vices di­rectly onto its plat­form, such as crowd­fund­ing, peer-to-peer l end­ing and i nvest­ment op­tions to of­fer i ts cus­tomers a wider se­lec­tion of bank­ing choices. Fidor al­ready has more than 200,000 cus­tomers in Ger­many alone.

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