UMW Toy­ota’s Eco Youth pro­gramme for stu­dents re­turns

New Straits Times - - Business -

SHAH ALAM: UMW Toy­ota Mo­tor Sdn Bhd has launched the 2017 Toy­ota Eco Youth (TEY) pro­gramme, mark­ing an­other year of environmental ac­tiv­i­ties with the over­rid­ing theme of re­duc­ing the car­bon foot­print of stu­dents from se­lected schools.

Since TEY’s in­cep­tion in 2001, UMW Toy­ota has spent more than RM6 mil­lion on the pro­gramme, which en­ables stu­dents to de­velop both tech­ni­cal and soft skills in find­ing so­lu­tions to bet­ter pro­tect the en­vi­ron­ment.

UMW Toy­ota op­er­a­tion sup­port group di­rec­tor Mohd Sham­sor Mohd Zain said the pro­gramme aimed to ed­u­cate youth in sec­ondary schools by en­abling them to be­come am­bas­sadors in ad­vo­cat­ing environmental sus­tain­abil­ity.

“Stu­dents can iden­tify and solve en­vi­ron­ment-re­lated prob­lems through the util­i­sa­tion of prob­lem-solv­ing meth­ods.

“We have been driv­ing the green agenda for 16 years, and this pro­gramme, which started as an aware­ness cam­paign in its first decade, was brought to a new level in 2011 by ex­tend­ing the pro­gramme’s reach to the lo­cal com­mu­nity,” he said at the launch, here, yes­ter­day.

Sham­sor said UMW Toy­ota had taken im­pact­ful mea­sures by in­stalling so­lar pan­els at its as­sem­bly plant to re­duce elec­tric­ity con­sump­tion.

It had also in­tro­duced new meth­ods in waste­water man­age­ment and en­cour­aged the plant­ing of more trees in its com­pound.

TEY is one of UMW Toy­ota’s cor­po­rate so­cial re­spon­si­bil­ity (CSR) ac­tiv­i­ties and is a com­mu­nity-level project in­volv­ing mul­ti­ple stake­hold­ers, in­clud­ing lo­cal coun­cils, gov­ern­ment agen­cies, com­mu­nity lead­ers, lo­cal res­i­dents and pri­vate com­pa­nies.

On a global ba­sis, Toy­ota Mo­tor Corp has es­tab­lished the Toy­ota Environmental Chal­lenge 2050. It iden­ti­fies six key environmental is­sues to be tack­led in the next three decades, in­clud­ing car­bon diox­ide re­duc­tion, wa­ter us­age op­ti­mi­sa­tion and es­tab­lish­ing so­ci­eties that prac­tise re­cy­cling and Earth-friendly culture.


Ed­u­ca­tion Min­istry deputy di­rec­tor-gen­eral (pol­icy and ed­u­ca­tion de­vel­op­ment) Datuk Seri Khairil Awang (left) and UMW Toy­ota Mo­tor deputy chair­man Akio Takayama with par­tic­i­pat­ing stu­dents at the launch of 2017 Toy­ota Eco Youth pro­gramme in Shah Alam yes­ter­day.

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