38 Trump trade­marks get China nod

New Straits Times - - Business -

China has granted pre­lim­i­nary ap­proval for 38 trade­marks linked to Don­ald Trump, doc­u­ments on China’s state trade­mark of­fice show, giv­ing the United States pres­i­dent and his fam­ily pro­tec­tion to de­velop the “Trump” brand in the mar­ket.

The trade­marks, which in the­ory cover a wide sweep of busi­nesses from ho­tels to mo­bile li­braries and es­corts, un­der­line the com­plex­i­ties and po­ten­tial con­cerns over con­flicts of in­ter­est fac­ing Pres­i­dent Trump, who has a sprawl­ing busi­ness em­pire us­ing the Trump name around the world.

The trade­marks — mostly variations in English and Chi­nese on the name “Don­ald Trump” — were given pre­lim­i­nary ap­proval in two lists pub­lished on the Trade­mark Of­fice of the State Ad­min­is­tra­tion for In­dus­try and Com­merce on Fe­bru­ary 27 and Mon­day.

Trump’s lawyers ap­plied for the trade­marks in April last year, mostly reg­is­tered to “Don­ald J. Trump” and list­ing to the ad­dress of Trump Tower on Fifth Av­enue in New York.

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