MUSLIM TRAVEL SPOT
attracting Muslim travellers.
GMTI stated Asia as the ideal region for Muslim visitors in terms of attractiveness with an average GMTI score of 57.6.
Africa came in second scoring 47, followed by Oceania (43.8), Europe (39.9) and the Americas (33.7), revealed GMTI.
GMTI 2017, which is conducted by Mastercard-CrescentRating, expects the global Muslim travel market’s growth to touch US$220 billion (RM950 billion) by the year 2020.
“With an overall expenditure of around US$155 billion (RM670 billion) in 2016, the Muslim travel market remains a strong driver for the continued growth in travel across the world.
“At Mastercard, we’re committed to supporting the growth of this segment and are working with our partners to constantly develop new and innovative programmes and offerings for Muslim consumers,” said Indonesia, Malaysia and Brunei Mastercard division president Safdar Khan.
Muslim visitors represented 10 per cent of the entire travel economy, making the Muslim travel market an important sector to all destinations.
In the survey, the Muslim travel market is expected to grow up to US$300 billion (RM1,295 billion) by 2026.
According to CrescentRating and HalalTrip chief executive officer Fazal Bahardeen, the interest to travel among the Muslim community was due to growing numbers of young travellers wanting to explore the world but still adhered to their faith-based needs.
“These younger travellers want greater choices, unique experiences and constant connectivity in line with the growth of other Muslim lifestyle segments, such as Halal food and modest fashion,” said Fazal.