More than 15,000 peo­ple visit 3-day prop­erty show­case

New Straits Times - - News/Nation -


JO­HOR BARU news@nst.com.my

THE Jo­hor-leg of the New Straits Times Press’ MyRumah Prop­erty Show­case 2017 held at Kom­tar JBCC here ended on a high note yes­ter­day, with sales of more than RM16 mil­lion.

The three-day show­case was vis­ited by more than 15,000 peo­ple and prop­erty buy­ers, who thronged the event to buy new houses and com­mer­cial units of­fered by 11 prop­erty de­vel­op­ers.

The high­light for vis­i­tors was an op­por­tu­nity to lis­ten to and en­gage with 17 prop­erty ex­perts, com­pris­ing in­dus­try pro­fes­sion­als, prop­erty agents, ser­vice provider com­pany rep­re­sen­ta­tives and prop­erty gu­rus.

NSTP Ad­ver­tise­ment gen­eral man­ager (agency, di­rect and spe­cial fea­tures ad­ver­tise­ment) Roche Chew said the turnout had sur­passed NSTP’s ini­tial tar­get of 15,000.

He said more than RM16 mil­lion worth of sales were recorded as of 8pm yes­ter­day, with the fi­nal fig­ure be­ing tal­lied still to­wards the end of the ex­hi­bi­tion at 10pm. Prop­er­ties to­talling RM16.38 mil­lion were sold by 11 de­vel­op­ers.

“This is a vast in­crease from last year’s event, which was also held at the same venue and recorded RM10 mil­lion worth of sales.

“This year, the res­i­den­tial homes sold were in the Iskan­dar Malaysia re­gion,” said Chew.

He said this year’s show­case had taken into ac­count the feed­back from vis­i­tors who came last year.

“This year, we gave vis­i­tors a more in-depth look into the avail­abil­ity of ap­plied tech­nol­ogy con­ver­gence ser­vices for prop­er­ties gain­ing trac­tion.”

An­daman Group, LePro Sys­tem Berhad and Essenso were the of­fi­cial con­tent part­ners while Grab, the ride-shar­ing ser­vice provider, is a sup­port part­ner for the event.

This year, non-de­vel­oper ex­hibitors such as Cuckoo, Essenso and Asi­aHai also recorded gen­er­ous sales for their prod­ucts.

The MyRumah show­case will make its way to Alor Star in Kedah this Au­gust for its maiden show­case there.

Nor Azila Basri, 34, from Sku­dai, said this was her sec­ond visit to the show­case af­ter vis­it­ing the first one last year.

“I think this year’s show­case is bet­ter as there are more home­re­lated prod­ucts fea­tured by ex­hibitors and also great deals thrown in by de­vel­op­ers for house buy­ers in some of their af­ford­able homes pack­ages.

“I might book a unit later,” she told the New Straits Times yes­ter­day.


Vis­i­tors check­ing out a model of a house at one of the booths dur­ing NSTP’s MyRumah Prop­erty Show­case 2017 in Jo­hor Baru yes­ter­day.

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