Behold the beauty of Perak
TNB’s cycling expedition has boosted state as tourist destination
NURADZIMMAH DAIM LUMUT firstname.lastname@example.org
REMAINING true to its cause, the recent Janamanjung Fellowship Ride (JMFR) organised by Tenaga Nasional Bhd (TNB) has helped to boost tourism and economic activities in Perak, with an estimated revenue of RM4 million generated from spillover events.
TNB Janamanjung Sdn Bhd (TNBJ) managing director Datuk Shamsul Ahmad said the cycling expedition aimed to promote tourist attractions along the way, besides inculcating a healthy lifestyle among Malaysians.
“The estimated revenue is based on an average spending of RM600 per visitor on accommodation and food.
“So, it has positive impact on the local economy. It is also part of our corporate social responsibility to organise the event. This is our way of giving back to the community in terms of creating income for the local people.
“Above all, we are happy to play our part in promoting JMFR as one of the activities in conjunction with Visit Perak 2017. The event has been in the state’s tourism calendar since 2015.
“It is a non-competitive event, and serves as a platform for participants to gather and network with fellow cyclists.”
Meanwhile, Pasir Panjang assemblyman Datuk Rashidi Ibrahim hoped that the event would be organised on a larger scale for many years to come.
“We are looking at improving the infrastructure at the event’s location, including upgrading the roads and building a telecommunications tower near Teluk Batik for the comfort of visitors,” he said at the closing ceremony.
Earlier, about 1,200 cyclists were flagged off from Teluk Batik park.
The ride took them through Lumut, Pantai Remis, Beruas and Ayer Tawar.
The event also raised donations and a sum of RM2,000 each was collected for Dewan Bakar Bata, Dewan Kampung Matang Acheh and Surau Alirsyadiah Kampung Matang Acheh.
Present was state Tourism, Arts, Culture, Multimedia and Communications Committee chairman Datuk Nolee Ashilin Mohammed Radzi. Perak had targeted to raise RM2 billion from tourism revenue throughout Visit Perak 2017.
State Tourism, Arts, Culture, Multimedia and Communications Committee chairman Datuk Nolee Ashilin Mohammed Radzi flagging off the TNB Janamanjung Fellowship Ride in Teluk Batik, Lumut, recently .
Participants receiving a souvenir after finishing their routes.