SCOOT EYES AG­GRES­SIVE EX­PAN­SION

Low-cost arm of Sin­ga­pore Air­lines will fly to 2 more Malaysian des­ti­na­tions, ex­pand fleet size

New Straits Times - - Business - LIDIANA ROSLI KUALA LUMPUR bt@me­di­aprima.com.my

SCOOT Tig­erair Pte Ltd (Scoot) the newly formed low-cost, medium-to­long-haul arm of Sin­ga­pore Air­lines Group, is push­ing on with its ag­gres­sive ex­pan­sion plan.

The car­rier, which was formed fol­low­ing the merger with Tig­erair Sin­ga­pore last month, also un­veiled its new tagline, “Es­cape the Or­di­nary”.

Scoot chief ex­ec­u­tive of­fi­cer Lee Lik Hsin said the tagline was not just a mar­ket­ing ploy, but the cor­ner­stone of the air­line go­ing for­ward as it strove to be ev­ery­thing but or­di­nary.

“We have a new mantra go­ing for­ward and it is ‘Value, Choice, In­no­va­tion and Ex­pe­ri­ence’,” he said at a brief­ing yes­ter­day.

“This means that we in­tend to run the busi­ness in ways that are beyond the or­di­nary.”

Lee de­clined to dis­close the ex­act cost sav­ings for its par­ent com­pany, Bud­get Avi­a­tion Hold­ings (BAH), which had up till July 25 been op­er­at­ing both Scoot and Tig­erair as two sep­a­rate low­cost car­ri­ers.

“I do have to stress that the cost sav­ings are sig­nif­i­cant and, as a new en­tity, we do have an en­larged cap­i­tal ex­pen­di­ture (capex) to push for­ward with our plan to double our fleet within five years,” said Lee.

Scoot cur­rently has 14 Boe­ing 787 Dream­lin­ers and 23 Air­bus A320s in its fleet.

“We have or­dered six Boe­ing 787 Dream­lin­ers, two of which will be de­liv­ered this year. We are ex­pect­ing four more by the end of next year,” said Lee.

“We have also or­dered 39 Air­bus A320s, which will be de­liv­ered to us be­gin­ning next year all the way to 2025.

“Upon com­ple­tion of all the new plane de­liv­er­ies, we will have a fleet of 82 planes.”

Scoot also of­fi­cially kick­starts tick­ets sales for its lat­est Malaysian des­ti­na­tions — Kuch­ing and Kuan­tan.

The two cities will bring the to­tal num­ber of Scoot’s des­ti­na­tions in Malaysia to six af­ter Ipoh, Kuala Lumpur, Langkawi and Pe­nang.

The in­au­gu­ral flights are sched­uled on Oc­to­ber 29 for Kuch­ing and on Fe­bru­ary 2 for Kuan­tan.

To mark the event, the car­rier is of­fer­ing at­trac­tive one-way fares from Kuch­ing and Kuan­tan, which start at as low as RM89.

Cus­tomers must en­ter the “MYSCOOT” pro­mo­tion code to get a RM15 dis­count in se­lected FLYBAG and FLYBAGEAT fares, which starts now and runs till 11.59pm on Au­gust 14.

PIC BY HALIM SALLEH

Scoot Tig­erair Pte Ltd chief ex­ec­u­tive of­fi­cer Lee Lik Hsin (left) is promis­ing ‘Value, Choice, In­no­va­tion and Ex­pe­ri­ence’ to the pas­sen­gers.

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