It’s made with ocean plastic
Adidas Athletics launches a hoodie made with Parley Ocean Plastic yarn
ADIDAS Athletics has once again teamed up with Parley to help fight marine plastic pollution, this time launching the first-ever Parley weave adidas Z.N.E. Hoodie made with Parley Ocean Plasticyarn. The new hoodie has been designed to create awareness of how we can protect the future of our oceans and the planet, and to encourage consumers to choose more meaningful products.
As well as having been developed with eco-conscious Parley Ocean Plasticyarn, the adidas Z.N.E. Hoodie Parley has also been designed to perform, and features a highly adaptable fit and lightweight comfort. Thanks to body-mapping techniques, the hoodie has been designed with a precise knit structure for zoned ventilation, flexibility and stretchability, to offer athletes comfortable, easy movement.
The new campaign features French swimming athlete Coralie Balmy and Brazilian swimming athlete Joao de Lucca, both known for their passion for the water and the environment.
Commenting on the launch Balmy said: “The ocean is everything to me, it’s where I train, compete, work and relax. I have chosen to dedicate my life to its protection, so I am excited to support the launch of the new adidas Z.N.E. Hoodie Parley.
“Through my involvement in the campaign I hope to help raise awareness for the cause and demonstrate how innovation and sport can inspire change. The hoodie is stylish and comfortable, and knowing it helps to protect the waters is important to my environmental values.”
The adidas Z.N.E. Hoodie Parley is available on www.adidas.com and in adidas stores worldwide.
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