WHEN IN ROME
Fendi’s flagship reopens.
The Italian luxury fashion house certainly has plenty to celebrate as it marks its 90th anniversary. Located in the heart of Rome’s chic via Condotti shopping district, the newly refurbished 17th-century building represents so much more than just Fendi’s largest flagship store in the world. Housed within this five-story edifice is the bevy of exciting features that will offer anyone curious enough to venture within to fully immerse themselves in the Fendi way of life.
Among the many highlights of the Palazzo Fendi includes an in-house fur atelier, staffed by 40 full-time employees; the Fendi Private Suites, which is the luxury brand’s first-ever boutique hotel; a Zuma restaurant, the city’s first-ever international restaurant occupying the top floor and roof bar; and the luxurious Palazzo Privé, which are apartments decked by Italian design firm, Dimore Studio.