GO­ING GLOBAL

The Peak (Malaysia) - - Contents - TEXT MAYA MICHAEL IM­AGES CO­RUM, MCM & GETTY IM­AGES

It’s been a chal­leng­ing cou­ple of years for the lux­ury brand sec­tor as it con­tin­ues to adapt to er­ratic con­sumer be­hav­iour, the blur­ring of chan­nels to mar­ket, in­creas­ing in­ter­na­tional travel and the mil­len­nial lux­ury cus­tomer. For a hand­ful of renowned la­bels, team­ing up with Asian in­vestors poses as the best strat­egy in en­sur­ing con­tin­ued brand de­vel­op­ment while achiev­ing a more global and ex­clu­sive foot­print. ThePeak takes a look at some of the most sig­nif­i­cant ac­qui­si­tions in re­cent years that have raised a num­ber of well-de­fined eye­brows in the world of lux­ury re­tail.

It’s been a chal­leng­ing cou­ple of years for the lux­ury brand sec­tor as it con­tin­ues to adapt to er­ratic con­sumer be­hav­iour, the blur­ring of chan­nels to mar­ket, in­creas­ing in­ter­na­tional travel and the mil­len­nial lux­ury cus­tomer. For a hand­ful of renowned la­bels, team­ing up with Asian in­vestors poses as the best strat­egy in en­sur­ing con­tin­ued brand de­vel­op­ment while achiev­ing a more global and ex­clu­sive foot­print.

The Peak takes a look at some of the most sig­nif­i­cant ac­qui­si­tions in re­cent years that have raised a num­ber of wellde­fined eye­brows in the world of lux­ury re­tail.

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