It’s no doubt China represents a very attractive market for many in the Swiss luxury watch industry. Understanding the importance of this, Corum is the next Swiss watchmaker to announce a new global ambassador – renowned Chinese actor and model Hu Bing.
Hu Bing is a veteran in the industry, with more than 27 years of experience since he started his career. In the early days, he gained success and fame with his matured or vigorous characters in TV serials like True Confession and Pink Girl, but today he has a portfolio that saw him take on different and challenging acting roles over the years, and even been pegged as one of the very first Chinese models to be present in international fashion shows.
It is through self-discipline and persistence that Hu Bing has managed to become a successful star; and this is totally in line with Corum’s tagline of ‘Craft Your Dreams’. Jérôme Biard, CEO of Corum, had this to say about the newly minted collaboration: “He is truly a typical Chinese gentleman. His achievements in diverse areas have definitely proved his magnificent talent.”