Not an ex­cuse

Stamp­ing out video piracy may well be a fu­tile fight, as long as there are tak­ers.

The Star Malaysia - Star2 - - LEISURE -

How­ever, if they were try­ing to scare con­sumers into turn­ing hon­est, the mes­sage was lost un­der the wave of protes­ta­tions and jus­ti­fi­ca­tion from us, in our self-portrayal as “vic­tims” in the piracy game!

Look, if it is “cheaper”, peo­ple will buy it, this is hu­man na­ture. If orig­i­nal DVDs were sold at RM10 a pop, which to the huge ma­jor­ity of us would be “af­ford­able”, then the pi­rates would find a way to sell their stuff for a quar­ter of that price, and peo­ple would still keep them in busi­ness. The term “cheaper” is en­tic­ing, we’re in­evitably drawn to it!

Per­haps it needs some think­ing out­side of the box to en­tice Malaysians away from the pi­rates.

What if you could rent the lat­est movies on­line for the price of a movie ticket, and watch them at your con­ve­nience?

My is­sue with buy­ing movies on any sort of disc – orig­i­nal or pi­rated – is that they take up space, even­tu­ally. You can lis­ten to CDs over and over again, but af­ter you watch a movie once or thrice, the DVD or Blu-ray disc gath­ers dust. So, to me, col­lect­ing movies on discs is a colos­sal waste of space and re­sources. I would rather rent a movie, or buy a down­load to be stored on my porta- ble hard disk. Stor­age hard­ware is get­ting cheaper by the minute, just as In­ter­net speeds are on the rise.

This way, the copy­right own­ers still get their roy­alty, and years down the road, you won’t find your­self pon­der­ing over what to do with a cup­board-load of movies you don’t in­tend to watch again!

How­ever, for In­ter­net down­loads to work, we would re­quire high­speed broad­band ser­vices na­tion­wide. TM’s Unifi is on the right track as far as I’m concerned, with its IPTV ser­vice that in­cludes video on de­mand. It’s still not per­fect in its tech­no­log­i­cal ap­pli­ca­tion and va­ri­ety in con­tent, but TM would have to be very dense not to see the enor­mous po­ten­tial here.

I’ve no doubt the Malaysian Govern­ment wants to be recog­nised in­ter­na­tion­ally for up­hold­ing and pro­tect­ing in­tel­lec­tual copy­right. How­ever, we cit­i­zens aren’t do­ing this en­deav­our any favours by not only sup­port­ing the pi­rates but also de­fend­ing our ac­tions pub­licly.

Sadly, as long as pi­rated con­tent is avail­able, there will be tak­ers. So let’s not try to spin this into a jus­ti­fi­able ac­tion.

As for the “orig­i­nal” be­ing too ex­pen­sive, that’s a rant for an­other day.

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