All about volume
SOMETIMES all you need is great-looking lashes to open up those eyes, and a little lip stain. But it can be such a hassle trying to put on a pair of falsies.
Well, you could be saying goodbye false lashes, hello False Lash Effect (FLE) Mascara very soon.
A product so special that it may well spell a new era in eye make-up, the new Max Factor FLE Mascara is touted to be the solution for those who love the impact of fake lashes, but don’t like the inconvenience and cost.
“I love the fact that it (mascara) does what it says – it gives long, lush lashes. I have short lashes but when I wear this mascara, my lashes are transformed.
“It comes with a large brush with lots of bristles, and I love the formula as it does not clump or flake even when I layer it. But, if you want it to clump, you can do that too for certain looks,” said McGrath during the launch of the mascara in Beijing recently. Max Factor’s new False Lash Effect Mascara is touted to be the solution for those who love the impact of fake lashes.
minous effect. – n Price: RM66. Available at all Max Factor counters.
The new mascara introduces Max Factor’s biggest brush ever. Combined with the iFX brush technology, it’s specifically designed to dramatically thicken every lash right to the tip, even smaller lashes, lower lashes and those in the inner and outer corner of the eyes, without clumping or globing, adding stunning volume to lashes.
The new brush features 50% more bristles and 25% bigger core (compared with Max Factor’s Masterpiece Max mascara). Right from the first coat, lashes are dramatically thickened and the formula glides onto each lash easily while keeping their beautiful, natural shape.
The formula thickens as it dries without hardening too fast to ensure flexibility and thereby creates a volu-