All about vol­ume

The Star Malaysia - Star2 - - WOMAN - ByJaya­gandiJa­yaraj

SOME­TIMES all you need is great-look­ing lashes to open up those eyes, and a lit­tle lip stain. But it can be such a has­sle try­ing to put on a pair of falsies.

Well, you could be say­ing good­bye false lashes, hello False Lash Ef­fect (FLE) Mas­cara very soon.

A prod­uct so spe­cial that it may well spell a new era in eye make-up, the new Max Fac­tor FLE Mas­cara is touted to be the so­lu­tion for those who love the im­pact of fake lashes, but don’t like the in­con­ve­nience and cost.

“I love the fact that it (mas­cara) does what it says – it gives long, lush lashes. I have short lashes but when I wear this mas­cara, my lashes are trans­formed.

“It comes with a large brush with lots of bris­tles, and I love the for­mula as it does not clump or flake even when I layer it. But, if you want it to clump, you can do that too for cer­tain looks,” said McGrath dur­ing the launch of the mas­cara in Bei­jing re­cently. Max Fac­tor’s new False Lash Ef­fect Mas­cara is touted to be the so­lu­tion for those who love the im­pact of fake lashes.

mi­nous ef­fect. – n Price: RM66. Avail­able at all Max Fac­tor coun­ters.

The new mas­cara in­tro­duces Max Fac­tor’s biggest brush ever. Com­bined with the iFX brush technology, it’s specif­i­cally de­signed to dra­mat­i­cally thicken ev­ery lash right to the tip, even smaller lashes, lower lashes and those in the in­ner and outer corner of the eyes, with­out clump­ing or glob­ing, adding stun­ning vol­ume to lashes.

The new brush fea­tures 50% more bris­tles and 25% big­ger core (com­pared with Max Fac­tor’s Mas­ter­piece Max mas­cara). Right from the first coat, lashes are dra­mat­i­cally thick­ened and the for­mula glides onto each lash eas­ily while keep­ing their beau­ti­ful, nat­u­ral shape.

The for­mula thick­ens as it dries with­out hard­en­ing too fast to en­sure flex­i­bil­ity and thereby cre­ates a volu-

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