Spe­cial serums

The Star Malaysia - Star2 - - WOMAN -

IN­TRACEU­TI­CALS en­tered Malaysian shores two-and-a-half years ago and car­ries four prod­uct lines – Re­ju­ve­nate, Op­u­lence, Atox­e­lene and Clar­ity – that tar­get dif­fer­ent skin prob­lems.

Its best­seller is Re­ju­ve­nate, which works to­wards plump­ing, firm­ing and ton­ing skin, re­duc­ing the ap­pear­ance of fine lines and im­prov­ing skin ra­di­ance.

The lat­est ad­di­tions to the brand are the Re­ju­ve­nate Daily Serum and the Atox­e­lene Daily Serum.

Tai­lored for home use, the serums are touted as the next best thing to In­traceu­ti­cals In­fu­sion treat­ments.

The Re­ju­ve­nate Daily Serum forms the first of three steps in pro­vid­ing a hyaluronic lay­er­ing ef­fect, aimed at re­viv­ing, re­plen­ish­ing and pro­tect­ing the skin.

It is said to lift, tone and hy­drate skin as well as pro­mote nat­u­ral col­la­gen and elastin pro­duc­tion to im­prove skin tex­ture and elas­tic­ity.

Key in­gre­di­ents in­clude vi­ta­mins A, E and C, green tea and aloe vera ex­tract, and hyaluronic acid (a lu­bri­cat­ing com­po­nent nat­u­rally found in skin).

“The daily serum is loaded with low molec­u­lar weight hyaluronic acid, which means more is ab­sorbed into the skin,” said Brooke.

“Peo­ple are of­ten con­fused about the dif­fer­ence be­tween mois­tur­i­sa­tion and hy­dra­tion. Mois­tur­i­sa­tion (pro­vides a) layer on your face while hy­dra­tion (is about be­ing) ab­sorbed into your skin. The daily serum pre­pares the skin for the ab­sorp­tion of the other two hy­dra­tors.”

These hy­dra­tors are the Re­ju­ve­nate Hy­dra­tion Gel, said to re­plen­ish skin with anti-age­ing ac­tives and nu­tri­ents, and Re­ju­ve­nate Mois­ture Bind­ing Cream, be­lieved to nour­ish skin and pro­tect it from en­vi­ron­men­tal dam­age.

“The gel goes deeper into the skin, then the mois­ture cream binds and seals it in. That’s the three steps,” ex­plained Brooke.

The Atox­e­lene Daily Serum con­tains botan­i­cal pep­tides be­lieved to di­rectly tar­get ex­pres­sion lines and wrin­kles to re­duce the vis­i­ble ap­pear­ance skin age­ing – n The serums are priced at RM756 each. In­traceu­ti­cals is avail­able through au­tho­rised deal­ers in Malaysia. For de­tails, call % 03-7804 9333. In­traceu­ti­cals’ Re­ju­ve­nate Daily Serum.

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