It’s raining songs
The joy of discovering music can be experienced once again with Wowloud, the first cloud music service in Malaysia.
IMAGINE a cloud in the virtual sky, filled with over a million songs, ready to rain down into your PC and smart phone via the Internet ... all for free. That’s what Wowloud, Malaysia’s (and possibly Asia’s) first cloud music service, promises to do. Well, metaphorically, of course.
All you have to do to acquire the service is log onto the website (wowloud.com), download the 37.7MB software, install it on your PC, and voila! You can now listen to over a million songs without having to worry about hard disk space or downloading time. And best of all, you can bring your favourite playlists along with you anywhere you go (as long as you have an Internet connection, of course), and you don’t even have to pay a single cent!
According to Chung Jaan Hao, CEO of MNC Wireless Berhad, a mobile and Internet media company that developed Wowloud, the idea for Wowloud came about when he realised one day that he spent more time listening to music on his PC and smart phone than on his hi-fi stereo at home. “I spend so much time on the go these days that I have no time to listen to music on my stereo. I have stacks of CDs at home, but I don’t have the time to go through them and look for music to listen to!” he said. “In fact, these days, I tend to listen to music only when I am at my PC, or on the phone.”
The service is currently only available for the PC, but an app for smart phones will also be released soon.
Besides being the first cloud music service in Malaysia, Wowloud is also the first company in the region to have signed licensing agreements with all four major record labels in Malaysia, including Universal Music, Warner Music, Sony Music Entertainment and One Stop Music. This gives them access to more than a million songs from a myriad of genres, including mainstream pop, rock, hiphop, dance, classical, children’s music, K-pop, Canto-pop, and even Bollywood tunes.
“We are still in the midst of building the library, but we aim to have more than one million songs by the end of November,” said Chung. “That’s almost seven years of nonstop, no repeats music!”
All that music at your fingertips, and all for free? Sounds too good to be true? Well, you better believe it. Chung assured us that the service would definitely be free, as it is supported by ads. However, if you don’t like having ads popping up in between every other song, then you can also choose to pay RM9.90 a month for a premium service that will not only be ad-free, but higher quality music files, as well.
Using the software is pretty easy, too. The search engine is fast and responsive, and it is fairly easy to navigate as well. There is hardly any buffering time or lag in the songs, and setting up the playlists is just a matter of searching for the songs you want, and dragging them into the playlist.
Another pretty nifty feature is its ability to recognise Chinese han yu phonetics. Type “Wang Fei” in the search box and it’ll come up with a list of songs by Faye Wong. Of course, if you know the English names of the singers, you can also type in Faye Wong or Jacky Cheung and it’ll get the job done as well (Unfortunately, the song titles and names are still in Chinese).
Chung said that the whole point of the service is to help people relive the thrill of discovering music. “We’ve lost the joy and experience of discovering music today. In the past, we used to spend hours listening to radio stations for new songs; or going to CD shops and trying out dozens of CDs to decide which one we should buy with the limited cash we had,” he recalled. “People these days don’t go to CD stores anymore. In fact, many young people these days have never bought a CD before! The joy of discovering music is gone, and we want to bring that back through Wowloud.”
n To sign up, visit wowloud.com.