There was nary a dull moment
Our columnist reflects on her achievements in 2013.
fashion but with whom I had an interesting time exchanging ideas.
I am also proud to have been invited as the first Malaysian designer to showcase at the Bangkok International Fashion Week by Siam Paragon.
In terms of launches, we launched Emel, namely an annual collection specially for Hari Raya. A part of the sales is channelled to charity.
This collection has been selling pretty well online, inspiring me to put even more effort into next year’s collection. We also re-launched my Melinda Looi prêt-à-porter collection for export, which I had stopped in 2009 at the peak of the economic crisis. I am already going into the second collection for this line as I prepare for Autumn/Winter 2014.
Right now, I am collaborating with a celebrity on our ready-to-wear Chinese New Year 2014 collection. We are putting the final touches to the different items which will be available for review this Sunday on Zalora (the online store) and later in January, at our own outlets in Jalan Maarof, Bangsar, Parkson Pavilion Kuala Lumpur and Parkson KLCC.
Most importantly, I’ve met new people and made new friends, not only from the fashion industry but also other lines. I had the honour of being interviewed in person by Suzy Menkes, fashion editor of the International New York Times and Robb Young, a fashion business journalist and author.
I must say, although she appears intimidating, Menkes is actually really friendly. She is so nice that I was not nervous at all during our interview and when I showed her our collections. I salute her for being so humble despite having made a huge contribution to the industry.
Travelling to many cities for work, learning from talented people, experiencing different cultures and getting inspired over and over again ... I must say I was extremely fortunate to be able to do all of this in 2013. But good is never good enough. I have no intention of putting a full stop to what I achieved in 2013. Rather I will make an even longer to-do list next year.
As we welcome 2014, I wish good health, peace and joy to everyone, everywhere.
Award-winning fashion designer Melinda Looi tries to marry consumerism and materialism with environmental consciousness. She believes her greatest creations are her children. Follow her on Facebook or write to: star2@the star.com.my.