Shap­ing visionary busi­ness lead­ers

The Star Malaysia - Star2 - - EDUCATION SINGAPORE -

ESSEC Busi­ness School, Asia-Pa­cific an­nounced the launch of its new Ex­ec­u­tive MBA (EMBA) Asia-Pa­cific pro­gramme for 2014.

ESSEC Busi­ness School is a lead­ing aca­demic in­sti­tu­tion in Europe with cam­puses in Paris and Sin­ga­pore, and of­fices in Bei­jing, Hy­der­abad and Tokyo.

The school has been pi­o­neer­ing Ex­ec­u­tive MBA pro­grammes in Europe for more than 20 years and part­nered with Mannheim Busi­ness School since 2004.

In 2013, the ESSEC-Mannheim Ex­ec­u­tive MBA pro­gramme was ranked 16th in the world by The Econ­o­mist.

The launch­ing of the Asia-Pa­cific Ex­ec­u­tive MBA pro­gramme is a clear tes­ti­mony of ESSEC’s com­mit­ment to man­age­ment ed­u­ca­tion in Asia based out of its Asia-Pa­cific head­quar­ters in Sin­ga­pore.

Founded on ESSEC’s out­stand­ing her­itage in busi­ness, eco­nom­ics and po­lit­i­cal sciences ed­u­ca­tion, this uniquely de­signed Ex­ec­u­tive MBA Asia-Pa­cific aims to cap­ture the re­al­ism and rel­e­vancy of the growth and di­ver­si­ties of Asian economies with a global out­look.

Par­tic­i­pants will be able to fully de­velop their po­ten­tial, ac­quire new skills and deepen their knowl­edge in a wider spec­trum of busi­ness lead­er­ship in Asia.

ESSEC Ex­ec­u­tive MBA Asia-Pa­cific is a 15-month course com­pris­ing a com­bi­na­tion of lec­tures, res­i­den­cies and team projects across the world.

The pro­gramme is uniquely struc­tured to help par­tic­i­pants achieve their goals without im­ping­ing on their work com­mit­ments.

A sense of col­lab­o­ra­tion is core to the pro­gramme’s ap­proach of help­ing par­tic­i­pants de­velop their tal­ents and max­imise their po­ten­tial.

The course of study will lever­age on ESSEC’s world-class fac­ulty from Sin­ga­pore and France as well as its part­ner­ships with highly re­garded uni­ver­si­ties in Ja­pan, South Korea, China, In­dia, Malaysia and Bahrain.

The pro­gramme is de­liv­ered mainly in Sin­ga­pore with res­i­den­cies in Shang­hai, China and New York, the United States. Classes will be con­ducted over six con­sec­u­tive days ev­ery five/ six weeks through­out the du­ra­tion of the pro­gramme.

“Sin­ga­pore is well-po­si­tioned to of­fer a truly pan-Asian ex­ec­u­tive ed­u­ca­tion in the Asia-Pa­cific re­gion.

“Our EMBA will of­fer cut­ting-edge per­spec­tives to un­der­stand­ing Asia and the new busi­ness mod­els that are re-shap­ing Asia,” said ESSEC Ex­ec­u­tive MBA Asia-Pa­cific di­rec­tor Pro­fes­sor Ce­domir Nestorovic.

“In keep­ing with ESSEC her­itage, our cur­ricu­lum puts a strong em­pha­sis on soft skills and is dy­namic to adapt and stay rel­e­vant to fast-chang­ing Asia.”

The ESSEC EMBA Asia-Pa­cific pro­gramme has been de­signed on three pil­lars to help the next gen­er­a­tion of visionary busi­ness lead­ers and man­agers shape and em­pha­sise their tal­ents:

Pil­lar 1

– A unique cut­ting-edge cur­ricu­lum com­pris­ing classes such as New Busi­ness Mod­els in Asia, In­no­va­tion Strate­gies in Asia, Brand Man­age­ment Us­ing Dig­i­tal Mar­ket­ing and So­cial Net­works.

– A pan-Asian core with global reach.

– A strong net­work of cor­po­rate part­ners and Alumni un­der­tak­ing busi­ness chal­lenges in Asia and all around the world.

The pro­gramme com­prises 21 cour­ses of study (or mod­ules), two in­ter­na­tional res­i­den­cies and an en­tre­pre­neur­ial project. Par­tic­i­pants will have ac­cess to top-class re­sources and aca­demic aids es­pe­cially from ESSEC Asia-Pa­cific’s lead­ing re­search institutes such as the In­sti­tute for Re­search and Ed­u­ca­tion on Ne­go­ti­a­tion (IRENE) Asia-Pa­cific, the In­sti­tute for Strate­gic In­no­va­tion and Ser­vices (ISIS) Asia-Pa­cific, and the In­sti­tute for Health Eco­nom­ics and Man­age­ment (IHEM) Asia-Pa­cific.

“The big­gest chal­lenge for ed­u­ca­tion today is that it has to be universal, yet adapt­able to spe­cific lo­cal and re­gional is­sues. We’re nur­tur­ing global cit­i­zens that will take on in­creas­ingly com­plex jobs across dif­fer­ent in­dus­tries and cul­tures through­out their life­time.

“ESSEC Asia-Pa­cific has de­fined it­self as the place to learn about in­no­va­tive prob­lem-solv­ing, strengthen the self-con­fi­dence de­manded of re­spon­si­ble lead­ers and fi­nally rein­vent busi­ness ed­u­ca­tion,” said ESSEC Asia-Pa­cific dean Prof Hervé Mathe.

The first in­take of ex­ec­u­tive stu­dents will start in Oc­to­ber 2014. Ap­pli­ca­tion is now open and will close on June 29, 2014.

Ap­pli­cants are re­quired to hold a good aca­demic de­gree from a rep­utable in­sti­tu­tion, have at­tained a level of flu­ency in English and have worked for at least seven years.

Pil­lar 2

Pil­lar 3

For de­tails on the ESSEC Ex­ec­u­tive MBA Asia-Pa­cific, visit www.emba-asia.essec.edu

The ESSEC Ex­ec­u­tive MBA Asia-Pa­cific is a 15-month course struc­tured to help par­tic­i­pants achieve their goals without im­ping­ing on their work com­mit­ments.

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