More than meets the eye

The Star Malaysia - Star2 - - TASTE -

Among th­ese was the Guin­ness For­eign Ex­tra Stout (FES), which adopted a bull­dog on the bot­tle neck la­bel, hence the nick­name.

Why a bull­dog? Well, back then in Asia, dif­fer­ent an­i­mal sym­bols were used to iden­tify the brews and its coun­try of ori­gin. In Sin­ga­pore, the neck la­bel on a Guin­ness FES fea­tured a Ger­man Shep­herd; while in In­done­sia, it was a cat. It would have been very dif­fer­ent if Malaysia had adopted the cat in­stead of the bull­dog … we could have been call­ing it “hak

mao” (black cat) in­stead!

4. There are only five Guin­ness brew­eries in the

world

A whop­ping 10 mil­lion pints of Guin­ness are en­joyed ev­ery day in more than 150 coun­tries world­wide, so it’s hard to be­lieve that all that Guin­ness is brewed in only five brew­eries world­wide.

Be­sides the home of Guin­ness, the iconic St. James Gate in Dublin, Ire­land, there are only four other Guin­ness brew­eries around the world. Three of th­ese are in Africa, more specif­i­cally in Nige­ria, Ghana, and Cameroon, while the last one is right here in our own back­yard. Yup, the GAB brew­ery in Sungei Way, Kuala Lumpur, is the only Guin­ness brew­ery in Asia. And that’s not all – for five years run­ning, the Guin­ness brewed in Malaysia has been recog­nised as the best Guin­ness brewed out­side of Ire­land, win­ning the Guin­ness League of Ex­cel­lence Award five years in a row. Now that’s good (black) stuff!

5. The Guin­ness Book of Records IS re­lated to Guin­ness af­ter all

First pub­lished in 1955, The Guin­ness Book of Records is the best sell­ing copy­right book of all time, and it was the brain­child of Sir Hugh Beaver, man­ag­ing di­rec­tor of Guin­ness in the 1950s. On Nov 10, 1951, Sir Hugh was out with a shoot­ing party in County Wex­ford when some golden plover flew over­head. Sir Hugh aimed and missed. Later that evening, a dis­cus­sion fol­lowed as to which game bird flies the fastest, which gave Sir Hugh the idea of com­pil­ing a “fact” book which would serve as a de­fin­i­tive ref­er­ence book to set­tle the nightly de­bates that went on in the pubs of Bri­tain and Ire­land.

Sir Hugh took his idea to Nor­ris and Ross McWhirter, who ran a fact-find­ing agency in Lon­don. This led to the pub­li­ca­tion of the first Guin­ness Book of Records in Au­gust 1955, by a sis­ter com­pany of Guin­ness, ini­tially named Guin­ness Su­perla­tives, later Guin­ness Pub­lish­ing.

The Guin­ness World Records was sold by Guin­ness in 2001 to Gul­lane En­ter­tain­ment. By then, the pub­li­ca­tion was al­ready on sale in over 77 dif­fer­ent coun­tries and was be­ing trans­lated into 38 dif­fer­ent lan­guages.

Guin­ness ge­nius: The Gab brew­ery in Sungei Way, Kuala Lumpur is the only Guin­ness brew­ery in asia. (inset) TheGuin­ness­bookOfrecords is the best sell­ing copy­right book of all time, and it was the brain­child of Sir Hugh beaver, the man­ag­ing di­rec­tor of Guin­ness in the 1950s.

ac­cord­ing to Guin­ness’ mas­ter brewer Fergal mur­ray, only cer­tain types of glass­ware (like the com­pany’s own nar­row-bot­tomed ves­sels) can truly show­case the beer’s ruby red hue.

a jar of Guin­ness essence, or Guin­ness Flavour ex­tract, the se­cret in­gre­di­ent that can be found in ev­ery sin­gle glass of Guin­ness en­joyed daily around the world.

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