TO celebrate its 40th anniversary with customers, Electrolux is launching its 40th Anniversary Bonanza promotion and a Facebook campaign through which customers stand to win more than RM150,000 in cash and prizes.
The Electrolux Mobile Kitchen was recognised as “Malaysia’s First Mobile Kitchen” by the Malaysia Book of Records. The 40-seater coach bus, custom-fitted with the Electrolux builtin-kitchen range of products, toured 75 locations in Peninsular Malaysia from May 17 to Sept 8, while Chef Francesca Pang and Chef Alex Yong showcased the capabilities of the Electrolux kitchen appliances.
“I am so pleased that this amazing news coincides with the 40th anni- versary celebration of our establishment in Malaysia,” said Electrolux Malaysia and Singapore general manager Koh Soh Hoie.
Earlier this year, Electrolux launched its latest range of intuitive cooking, washing and food storage appliances inspired by real Asian households.
Combining cutting-edge innovation with a strong European design heritage, these appliances push the envelope of the brand’s thoughtful design philosophy by providing consumers with great and functional tools.
The new line of refrigerators, FlexFresh and NutriFresh, preserves the nutritional quality of produce, while the Time Manager range of washing machines weighs each load to determine the wash settings and detergent quantity.
The CombiSteam ovens ensure professional results each time while the RealLife range of dishwashers offers 15% more space for loading bigger and odd-shaped items, while taking up the same amount of space in your kitchen.
Through the anniversary promotion, customers will be able to purchase any of these latest and intuitive appliances and stand to win up to RM150,000 worth of petrol gift cards and prizes.
“Our new appliances have been highly coveted items and now we are making them even more attractive through The Electrolux 40th Anniversary Bonanza promotion from
Electrolux is a global leader in household appliances. Dec 4 till Jan 31, 2014,” said Koh.
With a purchase of Electrolux appliances worth RM500 and above, customers will receive Electrolux Bonanza Cards to win a coffee maker or rice cooker.
For details about the company’s 40th anniversary bonanza promotion, check out Electrolux’s Facebook page at https://www.facebook.com/ ElectroluxMalaysia.