Em­power yourself with an MBA

The Star Malaysia - Star2 - - EDUCATION GUIDE -

BER­JAYA Univer­sity Col­lege of Hos­pi­tal­ity’s (Ber­jaya UCH) home­grown post­grad­u­ate pro­gramme – Masters of Busi­ness Ad­min­is­tra­tion (MBA) – was cre­ated spe­cially for stu­dents wish­ing to ob­tain a post­grad­u­ate qual­i­fi­ca­tion in the field of Busi­ness and Man­age­ment.

This is in line with its com­mit­ment to con­tin­u­ously pro­vide rel­e­vant in­no­va­tive cour­ses and pro­mote life-long learn­ing.

The main thrust of the MBA pro­gramme is to pro­vide stu­dents with solid knowl­edge in busi­ness, cou­pled with the nec­es­sary tech­ni­cal skills to suc­ceed in var­i­ous ar­eas of busi­ness.

It com­prises mod­ules in In­ter­na­tional Busi­ness, In­ter­na­tional Hos­pi­tal­ity Man­age­ment and In­ter­na­tional Tourism.

This MBA pro­gramme en­com­passes ar­eas such as lead­er­ship, hu­man re­source man­age­ment, in­for­ma­tion tech­nol­ogy, fi­nance, eco­nom­ics, mar­ket­ing and busi­ness ethics.

Ber­jaya UCH’s pro­gramme is backed by the Ber­jaya Group of com­pa­nies – one of Malaysia’s largest and most di­ver­si­fied con­glom­er­ates.

The com­pany’s ex­ec­u­tives form part of the pool of re­source talent that gives this pro­gramme a unique edge over other post­grad­u­ate cour­ses.

The pro­gramme is de­signed not only for new grad­u­ates but also for work­ing adults who wish to en­hance their ca­reer op­por­tu­ni­ties, yet do not have the time to ob­tain a post­grad­u­ate de­gree.

Ber­jaya UCH was es­tab­lished as a niche ed­u­ca­tion in­sti­tu­tion of higher learn­ing, ded­i­cated to spe­cial­is­ing and cham­pi­oning the growth and de­vel­op­ment of the hos­pi­tal­ity, tourism and ser­vices in­dus­tries.

Pro­grammes from foun­da­tion to post­gradu- ate lev­els are of­fered un­der six schools – School of Culi­nary Arts, School of Hos­pi­tal­ity, School of Tourism, School of Busi­ness, School of Lib­eral Arts and School of Sports, Leisure and Life­style.

The cam­pus is lo­cated at the cen­tral busi­ness district in Kuala Lumpur, one of the most bustling cities in the world, which places stu­dents at the heart of busi­ness ac­tiv­i­ties and op­por­tu­ni­ties.

The univer­sity col­lege im­ple­ments a unique teach­ing ap­proach called the Ber­jaya Im­mer­sion Method­ol­ogy in an in­te­grated class­room-com­mu­nity space for stu­dents to learn and ap­ply their knowl­edge and skills in real-life sit­u­a­tions.

A sig­nif­i­cant part of this ap­proach de­pends greatly on the in­no­va­tive aca­demic cur­ricu­lum, de­liv­ered both in­side and out­side of the class­rooms, which are both aca­demic and ca­reer-fo­cused, and is based on the “Learn­ing by Do­ing” prin­ci­ple.

This ap­proach teaches the stu­dents to think crit­i­cally, com­mu­ni­cate ef­fec­tively, work pro­duc­tively and man­age pro­fes­sion­ally.

The Ber­jaya MBA pro­gramme has three in­takes each year in Jan­uary, April and Au­gust.

Classes are con­ducted dur­ing week­ends and in evenings af­ter of­fice hours till 9.30pm.

The du­ra­tion of the pro­gramme is one year full-time and two years part-time. A recog­nised bach­e­lor’s de­gree, prefer­ably with a two-year work ex­pe­ri­ence and proof of English lan­guage pro­fi­ciency, are re­quired to en­ter the pro­gramme.

Can­di­dates with­out a bach­e­lor’s de­gree but with sig­nif­i­cant work ex­pe­ri­ence may also be con­sid­ered for ad­mis­sion.

Reg­is­tra­tion for the April in­take is now open and Ber­jaya UCH is of­fer­ing bur­sary grants worth RM1mil to the first 100 suc­cess­ful ap­pli­cants.

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The MBA pro­gramme is de­signed not only for new grad­u­ates but also for work­ing adults who wish to en­hance their ca­reer op­por­tu­ni­ties.

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