Power your day with healthier choices
MARKING 140 years of global heritage, Quaker continues to promote and inspire nutritious eating, earning the Healthier Choice logo from Malaysia’s Ministry of Health.
The Quaker Oats Company, maker of Quaker Oats, the World No.1 Oats brand and Malaysia’s No.1 Hot Cereal brand, has been committed to nourishing families through the goodness of oats since 1877.
This valued promise of bringing oats to more people in more delicious ways has been unwavering for the past 140 years and has made the brand the foremost expert and undisputed leader in oats.
In line with that, Quaker continues to bring the wholesome goodness of oats to Malaysians of all ages. Just in time for the brand to celebrate its global 140th anniversary, two products – Quakers Instant Oatmeal and Quaker Quick Cook Oatmeal – are now marked with the Healthier Choice logo, awarded by the Ministry of Health to help consumers identify food items that meet nutritional standards set by the Ministry.
Quaker Oats offer the goodness of whole grains, are high in fibre, are a source of protein and iron, and contain beta glucan, which helps reduce cholesterol
“Quaker has always been synonymous with good nutrition and health benefits. This recognition and awarding of the Healthier Choice logo only underscores our ongoing dedication to bringing the goodness of oats to more Malaysians for many more years to come.
“We hope to inspire people to be more proactive about their health and show that healthy food can also be convenient, delicious and nourishing.
“It’s never too late to start eating healthily and by making small changes, we can take positive steps towards being healthier individuals, for ourselves and for our loved ones,” said PepsiCo Singapore, Malaysia, Mongolia, Brunei, Guam and Asia-Pacific Islands general manager Maliha Subhani.
Simple, convenient and tasty, Quaker Oats now makes it even easier to choose healthier food, and encourages consumers to do what matters by powering their day with Quaker.
As Ramadan approaches, the brand is redoubling its efforts to educate and empower Malaysians to consume a wholesome diet, with the help of celebrity mum Aishah Sinclair and fitness expert Kevin Zahri, who share delicious, easy-tofollow recipes such as Quaker Oats Pancakes with Chicken and Corn, useful tips to fast healthily and so much more.
“I’m a busy mum who wants my family to eat healthy, nutritious food so I’m really glad that I have Quaker Oats – there are so many ways my family can enjoy this wholesome food and it’s so easy to include it in our daily diet,” said Aishah.
A healthy diet and active lifestyle go hand in hand and US-certified trainer Kevin Zahri added, “I’m excited to partner with Quaker to continue encouraging Malaysians to live and eat healthier.
“Oats are a great option for those serious about their health because it has so many health benefits. During the month of Ramadan, you can take a bowl of Bubur
I’m a busy mum who wants my family to eat healthy, nutritious food so I’m really glad that I have Quaker Oats – there are so many ways my family can enjoy this wholesome food and it’s so easy to include it in our daily diet.
Lambuk oatmeal porridge made from Quaker Instant Oatmeal for Sahur to start your day and help keep you feeling full for longer while maintaining your energy levels throughout the day.”
Available in a full range of products, from Quaker Instant Oatmeal, Quick Cook Oatmeal and Multigrain Cereal variants to Quaker 3in1, Flavoured Instant Oatmeal, Oats Cookies, Chewy Bars and breakfast cereals, there’s something for everyone and many ways to incorporate oats into a daily diet.
For those who simply can’t do without rice, there’s even Quaker Oats for Rice as a convenient and nutritious substitute.
Fans of Quaker Oats can find more information and stay up to date with the latest promotions, events and recipes at www. quaker.com.my or www.facebook.com/ QuakerMalaysia
From now until June 18, they can also participate in the Sihat Ramadan, Sinar Ganjaran contest at http://www.quaker.com. my/contest.html to stand a chance to win Habib Jewels vouchers worth up to RM30,000.
Source: Euromonitor International Limited; Packaged Food 2016 edition, as per hot cereals definition, retail value sales; rsp, all retail channels, 2015 data.
Source: No. 1* in Peninsular Malaysia in Hot Cereal segment within Cereal category, based on Retail Index Service for Cereal category for the 12 months ending March 2017 in Peninsular Malaysia (Copyright 2016, The Nielsen Company (M) Sdn Bhd)
3g of soluble fibre (beta glucan) daily may help lower cholesterol.
Quaker continues to bring the wholesome goodness of oats to Malaysians of all ages.
Simple, convenient and tasty, Quaker Oats now makes it even easier to choose healthier food.
There’s something for everyone and many ways to incorporate oats into a daily diet.