Drinking according to your DNA
A NEW wine pairing service claims to take the guesswork out of choosing wines – by matching a drinker’s DNA to the perfect bottle.
Here’s the reasoning behind Vinome’s concierge wine programme: If genes can affect people’s sense of taste and smell, they can also influence wine preferences, they say.
“If there’s a gene that tells you whether you like Brussels sprouts or not, and whether you like coriander or not, why aren’t we using genetics to tell people whether they would favour a certain wine?” says Vinome co-founder Sara Riordan.
To receive their personalised profile, members send in a DNA sample via a saliva kit, and answer a questionnaire on their taste preferences.
Genetic scientists and wine experts then analyse the information and match 10 genetic markers related to smell and taste to eight Vinome taste profiles, which range from “Vibrant Grove” to “The Big Bold”.
Customers then receive a science-based analysis that reveals how likely they are to respond to different tasting notes and wine flavours – whether those are leather, minerals or honeysuckle.
Drinkers who fall under the “Vibrant Grove” profile, for instance, are partial to citrus flavours in their wines, and respond well to wines with minerality, passion fruit and melon notes.
That means an overall preference for white wines, like a New Zealand Sauvignon Blanc or crisp Viognier.
Wines to avoid? Those that feature notes like coffee, chocolate and pepper.
Vinome also proposes wines from a collection curated among small family wineries located in Oregon, Washington and California, the United States. – AFP Relaxnews AUSTRALIA will be the guest country of honour at Vinexpo Hong Kong next year, when one of the biggest wine trade fairs in the Asia-Pacific marks its 20th anniversary.
Described as one of the most exciting wine-producing countries for the diversity of its terroir and innovative winemakers, the country will be given the spotlight during the three-day trade fair, which in 2016, attracted 17,200 visitors from around the world.
Vinexpo Hong Kong takes place every other year, alternating with Bordeaux, France.
On the world stage, Australia is the world’s fifth largest wine exporter, and the second largest exporter to China with a growth outlook of 25% in volume by 2020.
Between 2016 and 2020, the growth in consumption of still Australian wines is estimated to reach $4.3 bil (RM18.46 bil).
“This decision reflects Asian consumers’ growing appetite for Australian wines, and Vinexpo aims to celebrate the buoyancy of the Australian winemaking industry,” said Vinexpo CEO Guillaume Deglise, in a statement.
The Australia-focused itinerary will be developed in collaboration with Wine Australia, and will include dedicated spaces for Aussie winemakers, talks and exclusive tastings.
Vinexpo Hong Kong 2018 takes place May 29 to 31, 2018. – AFP Relaxnews
If taste buds and olfactory senses can be affected by genetics, why not wine preferences? That’s the basis behind Vinome’s service. — AFP
Aussie wine will be in the limelight in the 2018 edition of Vinexpo HK. — AFP